Overview

Programme description

The Digital Communication and Social Media in Management program at University of Lodz focuses its attention on the broadly understood digital communication, with an emphasis on social media. What should be emphasised is the practical value of the programme, which will certainly increase not only the value of the classes themselves, making them even more interesting, but also allow to maintain the high level of updating of the knowledge provided at all times.

Several outstanding experts who work in the digital space on a daily basis, as well as people who are specialists in the field of social media have been invited to participate in the creation of the programme as well as in teaching activities.

Graduates of the programme will be equipped with knowledge not only in the field of broadly understood social media, but above all with the skills that allow them to manage social media in a professional manner, thanks to the wide spectrum of areas covered within individual thematic blocks. The graduates will be able to move fluently in the digital communication and social media environment, being able to plan, prepare and audit the activities carried out.

Programme Structure

Courses include:

Digital communication
Global Business Challenges
Performance Measurement
Organizational Behaviour
Services Marketing
Sustainable Operations Management

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-10-01 00:00:00
- Apply before 2026-07-15 00:00:00

Language

English

TOEFL^® IBT

87

Schedule TOEFL®

Credits

180 ECTS

Delivered

On Campus

Campus Location

Lódz, Poland

Disciplines

Communication Studies Media Management Digital Media

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

87

Schedule TOEFL®

Other requirements

General requirements

A high school diploma

A high school transcript of records showing passed subjects and obtained grades,

A certificate of proficiency in English for foreigners (unless secondary education was taught in English)

An application form with attached photo

Original school certificates and diplomas

A cover letter

Administrative fee of 85 PLN

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

2500 EUR / year

≈ 2500 EUR / year
EU/EEA Applies to you

Applies to you

EU/EEA Nationals

2500 EUR / year

≈ 2500 EUR / year

Living costs

Lódz

Poland

1745 - 2628 PLN / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Digital Communication and Social Media in Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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