International Business, IBB

Overview

Graduates of the International Business programme at University of Economics, Prague have extended practical competences based on theoretical knowledge in the fields of international business and management; they are also multilingual with strong language skills.

In today’s global world, international business is of extremely high importance. Our program delivers to students theoretical as well as practical knowledge and skill that are essential for understanding and doing business at global scale.

Learning outcomes

Professional know-how 

A graduate: 

• grasps the principles of the world economy, international trade, finance and investment and behaviour of economic actors (consumers, entrepreneurs, governments), understands the causes of market failure and its possible solutions; 

• knows mathematical tools, basic probability theory and descriptive statistics, and information technologies; 

• understands issues of business and labour law; 

• understands the nature of international business operations, specifics of negotiations with international partners, while respecting social and cultural differences; 

• knows basic methods and techniques of retailing, including flow-of-goods management, and methods of territorial analysis.