Events and Tourism Management (Hons) University of Hertfordshire

Overview

The BA Events and Tourism Management (Hons) at University of Hertfordshire is a future-focused degree designed for students seeking a broad foundation in business, with the flexibility to specialise in a dynamic area such as events and tourism management from the second year of study. In your first year, you’ll explore key business topics including marketing, finance, innovation, and strategy, before selecting your specialist pathway.

The events and tourism management pathway is designed for students who want to create unforgettable experiences and drive growth in global tourism. You’ll explore festival and event planning, destination management, sustainability, and visitor experience, alongside core business modules that build your leadership, digital, and project management skills.

Your future career

The BA (Hons) Event Management and Tourism degree ensures you are well-prepared from the start, with over 90% of undergraduates in work or study (Graduate Outcomes, 2025)2. You will dive straight into event and experience planning, acquiring practical knowledge alongside theoretical understanding.

Possible roles for employment for events and tourism management graduates include:

• event planner
• facilities co-ordinator
• travel blogger
• marketing executive
• tourism consultant
• hotel manager.

Graduates have gone onto work for a variety of companies including ABTA, Jet2, One Facility, ETM Group Ltd, Hilton Hotels Group, HF Holidays and Disney. There has never been a more exciting time to pursue a career in event management and tourism, with global opportunities and a wide range of career options including many new ones, prompted by sector developments. This course will give you all the skills you need, along with practical experience.