Fashion Communication and Branding Anglia Ruskin University

Overview

The BA Fashion Communication and Branding (Hons) at Anglia Ruskin University is an undergraduate degree that combines fashion industry insight with communication, marketing and brand strategy skills. You’ll learn how fashion brands tell their stories through visual media, social platforms, campaigns, content creation and consumer engagement, while also understanding brand identity, cultural trends and market positioning. The course emphasises practical project work, industry collaborations and portfolio development, preparing you for roles where design, communication and business intersect in the fashion world.

Why Fashion Communication and Branding at Anglia Ruskin University?

Anglia Ruskin University (ARU) is renowned for its commitment to educational excellence, having received a Gold award in a national review of teaching standards. The university was also recognised as the Times Higher Education University of the Year 2023. Studying Fashion Communication and Branding here provides students with a unique opportunity to learn from experienced faculty who have successfully launched their own brands and worked with prestigious fashion companies. The university boasts state-of-the-art facilities, including dedicated fashion workshops, a professional digital art gallery, and advanced media resources. Additionally, students benefit from valuable industry partnerships, guest lectures, and live project briefs that enhance their learning experience.

Tuition Fee Breakdown

The tuition fees for the Fashion Communication and Branding programme are as follows:

• National students: £9,535 per year
• International students: £17,500 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum is designed to provide a comprehensive understanding of fashion communication and branding. The modules include:

• Fashion Business
• Fashion History and Contexts
• Fashion Marketing
• Fashion Communication
• Digital Content Creation
• Advanced Integrated Fashion Communication
• Retail and Experiential Marketing
• Critical Issues and Debates
• Fashion Communication, Promotion and Events
• Major Project
• Fashion for Change

Students will also engage in practical projects and have the option to participate in a work placement to gain real-world experience.

Careers with Fashion Communication and Branding

Graduates of the Fashion Communication and Branding programme can pursue a variety of career paths in the fashion industry. Potential roles include:

• Creative Director
• Brand Manager
• Retail Manager
• Account Manager (Wholesale)
• Branding Consultant
• Global Supply Chain Manager
• Fashion Buyer
• Fashion PR
• Journalist
• Fashion Editor
• Stylist
• Visual Merchandiser
• Trend Forecaster
• Studio Manager
• Product Developer

The programme prepares students not only for employment but also for entrepreneurial ventures, equipping them with the skills necessary to thrive in a competitive market. With a focus on practical experience, students can build a strong portfolio that enhances their employability upon graduation.