Digital Marketing with Analytics (Honours) South East Technological University

Overview

The Digital Marketing with Analytics (Honours) programme from South East Technological University  provides an ideal space to explore the customer and commercial focus of marketing, the creativity of design and digital technology, and the analytical world of data.

The BSc (Hons) in Digital Marketing with Analytics programme has received accreditation from the Institute of Analytics, which is an International Professional Body for Analytics & Data Science professionals. Receiving this accreditation means we have gained global recognition that our programme meets the highest global academic, professional and ethical standards set by the IoA. Students, universities and employers can be confident in the quality of education we provide, which should help students gain a competitive edge in the data age.

• A semester-long work placement or study abroad option in Year 3 promoting workbased learning.
• Working with client organisations to devise creative marketing solutions.
• Wide range of elective subjects allows students to customise Years 3 & 4 of their studies.
• Industry guest speakers bring the experience of marketing professionals and latest developments right into the classroom.

Career opportunities:

Digital Mrketing is essential in: entrepreneurial start-ups and hightech multinationals; sporting governing bodies and charitable not-for-profits; private industry and public services.

Career opportunities include: the creative world of advertising and design; the commercial world of sales and building market share; the technological side of web design, SEO & SEM, and the analytical use of data to devise successful marketing strategies.