Events and Experience Management (Hons) York St John University

Overview

The Events and Experience Management (Hons) programme at York St John University offers a comprehensive exploration of the global events industry, focusing on the marketing and management principles that underpin it. This degree is structured to equip students with a diverse skill set necessary for navigating the complexities of event management, from initial planning stages to the execution of successful events. Students will engage in various learning methods, including individual and group projects, ensuring they develop both creativity and organisational skills essential for a successful career in the events sector.

Why Events and Experience Management at York St John University?

York St John University is renowned for its commitment to social responsibility and sustainability, principles that are embedded throughout the Events and Experience Management programme. The university's strong connections with local businesses provide students with invaluable opportunities to gain practical experience in real-world settings. Additionally, the university is a signatory of the Principles for Responsible Management Education (PRME), aligning its curriculum with the United Nations' Sustainable Development Goals.

Tuition Fee Breakdown

The tuition fees for the Events and Experience Management (Hons) programme are as follows:

• National Students: £9,535 per year
• International Students: £12,100 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum is designed to provide a robust foundation in both theoretical and practical aspects of event management. Key modules include:

• Responsible Business
• Principles of Marketing
• Skills for Events Managers
• Financial Concepts and Planning
• Foundations of Event Management and Industry Dynamics
• Technology and Innovation in Events
• Global and Intercultural Event Management
• Event Design, Sensory Experience, and Staging
• Research Investigation
• Consumer Psychology and Event Experience

These modules ensure that students are well-prepared to tackle the challenges of the events industry, equipping them with both practical skills and theoretical knowledge.

Careers with Events and Experience Management

Graduates of the Events and Experience Management (Hons) programme can pursue various career paths in sectors such as events management, hotel management, charity fundraising, public relations, and marketing. The skills acquired during the course are highly transferable, enabling alumni to thrive in diverse roles within the events and hospitality industries. The university's career support services, including workshops and networking opportunities, further enhance employability, ensuring that students are well-prepared to enter the workforce.