Overview

Modules on customer insight, brand management and social media focus on real knowledge, while briefs from the Institute of Direct and Digital Marketing and other organisations give you practical experience.

Key facts

A rigorous combination of established marketing theory and cutting-edge advertising digital practice
Their marketing subjects are ranked highest in London overall (Complete University Guide 2019)
The degree is accredited by both the Chartered Institute of Marketing (CIM) and the Chartered Institute of Data and Marketing (IDM)
Offers exemptions from CIM and IDM examinations

One of the first degrees of its kind in the UK, and unique in Malaysia

Career opportunities

This Mechanical Engineering (Hons) degree from SEGI University will prepare you for management positions within advertising and public relations agencies and various marketing roles. You may also pursue careers in sales promotion, direct marketing, media, digital communications, and other advertising fields.

Programme Structure

Courses include:

Principles and Practice of Marketing

Advertising

Digital Marketing

Personal Professional Development

Principles and Practice of Marketing

Financial Aspects of Marketing / Public Relations

Creative Content Marketing

Brand Management

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2026-05-12 00:00:00

Application deadline not specified.
Starting 2026-09-15 00:00:00

Application deadline not specified.
Starting 2027-01-13 00:00:00

Application deadline not specified.

Language

English

Delivered

On Campus

Campus Location

Petaling Jaya, Malaysia

Disciplines

Mechanical Engineering View 61 other Bachelors in Mechanical Engineering in Malaysia

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

UEC with 5 credits
STPM with Grade C in 2 subjects (for Accounting and Finance, requires Grade C+ in 2 subjects)
A-Level with passes in 2 subjects
Matriculation / Foundation or equivalent
SAM / AUSMAT with min ATAR 60
Related SKM Level 5
Related Diploma
MQA-APEL T6

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

Studyportals partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at SEGI University and/or in Malaysia, please visit Student Insurance Portal.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

113625 MYR / year

≈ 113625 MYR / year

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Mechanical Engineering (Hons).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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