Overview

The Advertising programme from BahçeÅŸehir University (BAU) trains creative strategists, copywriters, art directors, media planners, digital marketing specialists, and brand managers who can develop and execute powerful integrated advertising campaigns across traditional, digital, social, and emerging media platforms for both Turkish and international markets.

Careers

Some graduates pursue master’s degrees in Strategic Brand Management, Digital Marketing, or Creative Advertising abroad, while others transition into related fields such as film direction, content creation for streaming platforms, or entrepreneurship in marketing technology. Overall, the Bachelor of Advertising in English produces versatile, globally-minded creative leaders who occupy central positions in Turkey’s vibrant advertising ecosystem, enjoy dynamic careers that blend artistic expression with strategic impact, and command both financial rewards and cultural influence in one of the most exciting and fast-evolving industries of the twenty-first century.

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Programme Structure

Courses include:

Copywriting and Creative Concept Development

Graphic Design for Advertising

Digital Marketing and Social Media Advertising

Media Planning and Buying

Brand Management

Check out the full curriculum

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Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00
- Apply before 2026-08-01 00:00:00
Starting 2027-02-01 00:00:00
- Apply before 2026-11-01 00:00:00

Language

English

TOEFL^® IBT

72

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PTE Academic

55

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Credits

240 ECTS

Delivered

On Campus

Campus Location

Istanbul, Turkey

Disciplines

Advertising View 8 other Bachelors in Advertising in Turkey

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

72

Schedule TOEFL®

PTE Academic

55

Schedule a PTE test!

Other requirements

General requirements

The first step is to create an application through the application portal. After you have completed all the required information that we need, your application will be evaluated based on the country and programme requirements.

Passport

High School Diploma (original copy)

High School Transcript (original copy and must contain all the years)

Translation of the high school documents in case they are not neither in English or Turkish

1 Passport size photograph

Language Proficiency Result (if any)

Student Insurance via Studyportals Partner

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items like Additional medical costs, Repatriation, Liability etc. Make sure your student insurance covers your needs.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Bahçeşehir University (BAU) and/or in Turkey, please visit Student Insurance Portal.

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

6800 USD / year

≈ 6800 USD / year
Domestic Applies to you

Applies to you

Citizens or residents

6800 USD / year

≈ 6800 USD / year

Living costs

Istanbul

Turkey

2000 - 3240 TRY / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check for any work restrictions

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Student Insurance via Studyportals Partner

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic Applies to you

Living costs

Istanbul

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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