Double Degree in Marketing and Commercial Management and Advertising and PR. Abat Oliba - CEU University

Overview

Why study at the UAO CEU?

1. Employability 

100% of our students find a job at the end of their studies (AQU 2020 job placement survey).

2. Double degree programme

Abat Oliba - CEU University is a pioneer in the methodology that allows students to obtain two official degrees in five years. Abat Oliba CEU University offers this double degree combining its long tradition of studies in Advertising and Public Relations with Marketing studies, an area in which UAO CEU is a pioneer within Catalonia.

Marketing, creativity and new technologies are the main elements required for modern companies, whether public or private. For this reason, Abat Oliba CEU University, aware of its great importance, bases its double degree in Marketing and Commercial Management + Advertising and Public Relations on these central pillars.

The main objective of this Double Degree in Marketing and Commercial Management and Advertising and PR. master is to train professionals fully adapted to the needs of the business and advertising world, with special skills for marketing and communication, able to create, develop, control, sell and communicate any type of product and / or service in any type of company.

The combination of marketing and business management together with advertising and public relations in this double degree provides students with a comprehensive, in-depth and up-to-date vision that will be highly valued in the jobs market.

3. Digital Marketing Management

New proprietary course to enable students to master the applications of big data in the business world and lead digital marketing strategies. Included in the Degree in Marketing and Commercial Management.