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Digital Marketing (Hons), B.Sc.

  • Application Deadline
  • 36 months
University rank #301 (WUR) , | Online
The Digital Marketing (Hons) course at Anglia Ruskin University is designed to develop present-day, practical skills and knowledge in Digital Marketing, underpinned by business and marketing principles. It is ideal for anyone interested in or working in digital marketing and social media. 


The Digital Marketing (Hons) course at Anglia Ruskin University has been designed to focus on real challenges, developments and issues in the Digital Marketing environment. The flexible delivery of online learning resources and activities facilitated by digital marketing specialists and practitioners fits perfectly around a full-time job, wherever you are based. 

In addition, you'll frequently be required to put your skills and knowledge into practice throughout the course, with live and practical applications "on the job" as you progress. Our new Learning Management System (LMS) offers plenty of interactive online learning activities and resources to foster a collaborative and supportive programme, augmented by online discussions, student blog writing, and critical reflection and analysis under the guidance of experienced tutors.

Students who successfully complete the Degree and the examinations will gain professional recognition with the Institute of Direct and Digital Marketing (IDM) and will have the option to use the letters BSc (Hons), Cert DigM after their name. The degree is also recognised on the Chartered Institute of Marketing's (CIM) Graduate Gateway, which offers additional membership pathways beyond graduation.


Successful completion of the course will equip you to undertake the role of a Digital Marketer, or any similar role in this field.

Our Employability Service is here to help give you the best chance of landing the job you want. We'll help you improve your skills and bulk up your CV to improve your career prospects.

As a distance learning student, you'll still benefit from help and advice on CV writing, interview techniques, job hunting, and general careers advice.

Detailed Programme Facts

  • Programme intensity Part-time
    • Average part-time duration 36 months
  • Languages
    • English
  • Delivery mode
    On Campus, Online

Programme Structure

Courses include:

  • Understanding Work-Based Learning
  • Principles of Marketing
  • Marketing Communications
  • Introduction to Digital Marketing
  • Introduction to Campaign Planning
  • Introduction to Organisations and Management
  • Understanding Consumers and the Customer Journey

English Language Requirements

You need the following IELTS score:

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

General Requirements

  • 96-112 UCAS Tariff points from a minimum of 2 A Levels or equivalent, such as other UK Level 3 awards recognised by the QCF, such as the BTEC Level 3 Diploma or the successful completion of the Level 3 Digital Marketer Apprenticeship.
  • 5 GCSEs at grade C, or grade 4, or above, including English and Maths.

Tuition Fee

  • EU/EEA

    4700 GBP/year
    Tuition Fee
    Based on the original amount of 4700 GBP per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Cambridge

  • 846 - 1470 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.


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