Business Management (Hons) The University of Winchester

Overview

In the first year of study in the Business Management (Hons) course from The University of Winchester, you explore the principles underlying business management, examining the dynamic interrelationships between different aspects of business and interactions with the external environment. These include Responsible Management, Understanding Markets and Managing Finance.

Year 2 includes both compulsory and optional modules focusing on more specialised areas of management, such as leadership, operations and sustainability. You engage in critical analysis and interpretation of data, and critical appraisal of international organisations and their operations. Optional modules include People Resourcing, Effectual Entrepreneurship, and Integrated Marketing Communications. Before moving on to the final year, you may choose to spend a year on a paid work placement in a business relevant to your ambitions. Recent students have successfully secured placements at BMW, Intel, Microsoft and Siemens.

The final year is strategic in nature. This enables students to consider the complexities and ethical implications of business strategies in practice within an era of increasing globalisation and social and environmental concern. Optional modules include Project Management, Business Ethics, Strategic Brand Management and Managing Change.

You gain a broad range of business knowledge and skills which enable you to pursue a career in a diverse range of organisational sectors. You are also equipped with the skills suitable for self-employment and the confidence to set up your own business.

Careers

Students pursue careers within strategic planning, project management, business development, product development, finance, human resources and marketing.