12 Bachelor's degrees offered by the university

The Social Media Theory and Strategy program of Kutztown University is a one-of-a-kind program combining Business, English, and Communication Studies. Employers are paying top salaries for the digital competency and strategic communications skills you’ll master in this program.

The Marketing - Business Administration Major is offered by Kutztown University. Marketing involves a wide array of activities that promote commerce, benefit organizations and satisfy human needs.

The General Business program offered by Kutztown University is a fully accredited undergraduate program with nine areas of study to choose from.

The Public Administration program of Kutztown University focuses on public planning and decision-making, including public budgeting and human resource management.

The Personal Financial Planning - Business Administration Major is offered by Kutztown University. Personal Financial Planning Students completing our CFP® Board Registered program will be prepared to enter the personal financial planning profession in many different areas. 

The Commercial Music program of Kutztown University offers outstanding education for aspiring musicians while serving as a primary cultural resource for the region. 

The Accounting - Business Administration Major is offered by Kutztown University. Accounting, often called the language of business, teaches the principles and methods by which organizations maintain their record-keeping systems. 

The Finance - Business Administration Major is offered by Kutztown University. Finance combines practical, real-life concepts of the corporate world to provide a strong foundation in business practices, such as how businesses, financial institutions, and the government raise and invest capital to achieve their goals.

The Entrepreneurship Major is offered by Kutztown University. Entrepreneurship studies prepare a student to become an entrepreneurial thinker. Entrepreneurially thinking encompasses more than just the skills for running a business.

The Human Resource Management - Business Administration Major is offered by Kutztown University. Human Resource Management is the strategic and coherent approach to the management of an organization's most valued assets - the people. An organization that effectively manages and develops its people realizes a distinct competitive advantage. 

The Supply Chain Management - Business Administration Major is offered by Kutztown University. Have you ever thought about how your orders come to you? There are manufacturers, retailers, logistics providers, financial institutions all tightly linked in supply chains to fulfill your orders on time and within budget. Any mistake in the supply chain will delay, or even void, your orders.

The Management - Business Administration program offered by Kutztown University is a dynamic field found in every business and every type of industry. Managers play many roles including leader, liaison, spokesperson, entrepreneur and negotiator.