English Language and Digital Marketing (Hons) Liverpool Hope University

Overview

The English Language and Digital Marketing (Hons) at Liverpool Hope University provides a comprehensive education that bridges the gap between traditional linguistic study and the fast-paced world of modern business. This combined honours programme is split equally between both subjects, ensuring students develop a balanced expertise in communication and digital strategy.

Why English Language and Digital Marketing (Hons) at Liverpool Hope University?

Students benefit from a unique learning environment situated in one of the most linguistically diverse regions of the United Kingdom. The curriculum is delivered by research-active academics and supplemented by masterclasses from industry professionals, providing a blend of theoretical rigour and practical application. Learners have access to exceptional resources, including Special Collections featuring rare manuscripts dating back to the ninth century. The university’s location offers a rich backdrop for study, from the distinctive local dialects of Liverpool to the multicultural heritage of the city's various districts.

Tuition Fee Breakdown

• International fee: GBP 15225 per year
• National fee: GBP 9790 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

• Digital Marketing Landscape
• Marketing Research
• Social and Digital Marketing
• Artificial Intelligence
• Content Marketing
• Search Engine Optimisation
• Social Media Optimisation
• Language Structures and Histories
• Political Speech Analysis

Careers with English Language and Digital Marketing (Hons)

Graduates are prepared for a wide range of professional pathways across various sectors, from small enterprises to global organisations. The analytical and digital competencies gained during the programme are highly valued in the modern job market. Common career destinations for those completing this degree include roles in journalism, law, and teaching. Additionally, the course provides a strong foundation for careers in policing, education management, and professional marketing services. Many students also choose to progress into specialised postgraduate study to further refine their expertise in linguistics or digital management.