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B.A. On Campus

Fashion Buying with Marketing (Hons)

De Montfort University

36 months
Duration
14250 GBP/year
9250 GBP/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

This versatile and dynamic Fashion Buying with Marketing (Hons) BA programme from De Montfort University, with its emphasis on buying, business and marketing, will prepare you for a range of careers in the fast-paced fashion industry.

Overview

Fashion Buying with Marketing (Hons) BA programme from De Montfort University requires both strong commercial understanding as well as theoretical knowledge. After looking at the roles and responsibilities of buyers – from design concept to point of sale – you’ll focus on the business side of fashion, building your knowledge of planning, branding, public relations/communications and social media platforms.

You’ll study computer-aided design (CAD) to ensure that your design and marketing concepts can be presented and communicated in a professional, and industry-recognised, style. You’ll also cover report writing, data selection, presentation and critical analysis.

Key features

  • Work on live projects with industry partners to learn from buying, marketing and creative experts.
  • Learn how to analyse consumer behaviour in order to develop targeted marketing and promotional campaigns for retailers.
  • Enhance your career prospects by choosing a year-long placement. Our students have worked at Next, Urban Outfitters, Mamas & Papas, Joules, Yours Clothing and O’Neill.
  • Our graduates have gone onto work at companies including Reiss, Next, Marks & Spencer, River Island and Selfridges, while others have started their own successful companies.
  • Develop CAD skills to enhance your fashion industry prospects.
  • Take part in our international experience programme, DMU Global. Students have benefited from trips to Porto, Antwerp, Amsterdam, Hong Kong and New York, meeting key influencers at top fashion brands.
  • Utilise an award-winning workshop and design space – the Vijay Patel Building – containing specialist facilities to foster fresh ideas and creativity. 

Graduate careers

  • Our graduates go on to a variety of areas within fashion buying. Recent employers include ASOS, Selfridges, Next, Reiss, Marks & Spencer, River Island, and Joules, among many others.
  • Luke Naunton secured a role with Marks & Spencer after graduating, as an assistant buyer in London.

Programme Structure

Courses include:

  • Core Buying 
  • Textile Materials 
  • Fashion Communication 
  • Design Cultures
  • Fashion Marketing
  • Fashion Business
  • Sourcing and Supply

Key information

Duration

  • Full-time
    • 36 months
  • Part-time
    • 72 months
    • Flexible

Start dates & application deadlines

Credits

360 alternative credits

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • Art and Design Foundation or
  • 112 points from at least 2 A-levels or
  • BTEC Extended Diploma DMM or
  • International Baccalaureate: 26+ Points including Art and Design
  • Plus five GCSEs grades 9-4 including English Language or Literature at grade 4 or above.

    • Pass Access with 30 Level 3 credits at Merit (or equivalent) and GCSE  English (Language or Literature) at grade 4 or above.

    It is normally required that students have had a break from full-time education before undertaking the Access course.

  • We also accept the BTEC First Diploma plus two GCSEs including English Language or Literature at grade 4 or above
  • Download and complete the international application form
  • A copy of your qualifications
  • A copy of your English language certificate
  • A personal statement of at least 500 words explaining why you want to study your chosen course at DMU and any additional information that will support your application
  • A copy of your passport
  • One reference

Tuition Fee

To alway see correct tuition fees
  • International

    14250 GBP/year
    Tuition Fee
    Based on the tuition of 14250 GBP per year during 36 months.
  • National

    9250 GBP/year
    Tuition Fee
    Based on the tuition of 9250 GBP per year during 36 months.
  • EU: £9,250 with the EU undergraduate transitional scholarship (T&Cs apply)

Living costs for Leicester

751 - 1426 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last 3 months

Check the official programme website for potential updates.

Our partners

Fashion Buying with Marketing (Hons)
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De Montfort University

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