• Application Deadline
  • 36 months
    Duration
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Overview

Fashion Buying with Marketing (Hons) programme from De Montfort University requires both strong commercial understanding as well as theoretical knowledge. After looking at the roles and responsibilities of buyers – from design concept to point of sale – you’ll focus on the business side of fashion, building your knowledge of planning, branding, public relations/communications and social media platforms.

You’ll study computer-aided design (CAD) to ensure that your design and marketing concepts can be presented and communicated in a professional, and industry-recognised, style. You’ll also cover report writing, data selection, presentation and critical analysis.

Key features

  • Work on live projects with industry partners to learn from buying, marketing and creative experts.
  • Learn how to analyse consumer behaviour in order to develop targeted marketing and promotional campaigns for retailers.
  • Enhance your career prospects by choosing a year-long placement. Our students have worked at Next, Urban Outfitters, Mamas & Papas, Joules, Yours Clothing and O’Neill.
  • Our graduates have gone onto work at companies including Reiss, Next, Marks & Spencer, River Island and Selfridges, while others have started their own successful companies.
  • Develop CAD skills to enhance your fashion industry prospects.
  • Take part in our international experience programme, DMU Global. Students have benefited from trips to Porto, Antwerp, Amsterdam, Hong Kong and New York, meeting key influencers at top fashion brands.
  • Utilise an award-winning workshop and design space – the Vijay Patel Building – containing specialist facilities to foster fresh ideas and creativity. 

Graduate careers

Our graduates go on to a variety of areas within fashion buying. Recent employers include ASOS, Selfridges, Next, Reiss, Marks & Spencer, River Island, and Joules, among many others.

Luke Naunton secured a role with Marks & Spencer after graduating, as an assistant buyer in London.

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    Full-time
    • Full-time duration 36 months
    • Duration description

      four years full-time with optional placement year

    Part-time
    • Average part-time duration 72 months
    • Intensity Flexible
    • Duration description

      Not available for International. 

  • Credits
    360 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Core Buying 
  • Textile Materials 
  • Fashion Communication (CAD)
  • Design Cultures
  • Fashion Marketing
  • Fashion Business
  • Sourcing and Supply

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

General Requirements

  • Art and Design Foundation or
  • 112 points from at least 2 A-levels or
  • BTEC Extended Diploma DMM or
  • International Baccalaureate: 26+ Points including Art and Design
  • Plus five GCSEs grades 9-4 including English Language or Literature at grade 4 or above.

    • Pass Access with 30 Level 3 credits at Merit (or equivalent) and GCSE  English (Language or Literature) at grade 4 or above.

    We will normally require students have had a break from full-time education before undertaking the Access course.

    • We also accept the BTEC First Diploma plus two GCSEs including English Language or Literature at grade 4 or above

Tuition Fee

  • International

    13750 GBP/year
    Tuition Fee
    Based on the original amount of 13750 GBP per year and a duration of 36 months.
  • EU/EEA

    9250 GBP/year
    Tuition Fee
    Based on the original amount of 9250 GBP per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Leicester

  • 751 - 1430 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Check the programme website for information about funding options.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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