36 months
35800 AUD/year
14370 AUD/year
Tuition fee
Apply date
Start date


Make your mark behind the scenes in the dynamic sport industry through the Bachelor of Business (Sport Management) at Deakin University.   

Visit the official programme website for more information


You’ll develop the skills required to manage sport organisations, coordinate sporting competitions and major events, and work in community-based sporting programs. With the increased professionalism of sport, you’ll learn how to manage the business side of sport, with specialised training in sport marketing, finance, management and law. You can also build your expertise with a complementary business major.

When you join the longest-running sport management course in Australia, you’ll gain access to unique opportunities with leading organisations. Our partnerships with the Geelong Football Club and Netball Australia  open the door to exciting placement experiences that connect you with the best athletes, managers and administrators in sport. 


The professionalisation of sport in Australia and globally – especially women’s and junior sport – has opened the door to exciting new roles and pathways. Career opportunities  of the Bachelor of Business (Sport Management) at Deakin University include:

  • Advertisement and Sponsorship Consultant
  • Commercial Partnership Administrator
  • Community Engagement Officer
  • Event Operations Coordinator
  • Facility Manager Media and Marketing Manager
  • Player agent

Programme Structure

Courses include:

  • Sport and the Law
  • Sport Organisation
  • Sport in Society 
  • Managing High Performance Sport
  • Sport Management Practicum 
  • Sport Facility and Event Management 
  • Sport Marketing
  • Sport Leadership and Governance

Key information


  • Full-time
    • 36 months

Start dates & application deadlines


24 alternative credits


On Campus, Online

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

Prerequisite subjects

  • Units 3 and 4: a study score of at least 25 in English EAL (English as an additional language) or at least 20 in English other than EAL.


  • This course uses the ATAR as part of its selection consideration
CRICOS code: 072593G    

Tuition Fee

To alway see correct tuition fees
  • International

    35800 AUD/year
    Tuition Fee
    Based on the tuition of 35800 AUD per year during 36 months.
  • National

    14370 AUD/year
    Tuition Fee
    Based on the tuition of 14370 AUD per year during 36 months.
  • National - Commonwealth Supported Place   

Living costs for Melbourne

1501 - 2659 AUD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Business (Sport Management)
Deakin University 


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