Marketing Management with Language, B.A.

  • Application Deadline
  • 36 months
    Duration
  • Tuition Fee
    11500 GBP/year
    Tuition fee
    9250 GBP/year
    Tuition fee
  • English (take IELTS)
    Language
University rank #601 (WUR) ,
We were the first UK university to offer a specialist degree in marketing communications, and we have continued to develop our portfolio since then. We have recently redesigned this degree in collaboration with employers and marketing professional bodies, allowing us to keep up to date with digital trends. 

About

This degree will provide you with up-to-date marketing knowledge, a valuable industry qualification and a range of transferable skills, including competence in a foreign language.

You can choose to specialise in either French, Italian, Mandarin, or Spanish. This combination will make you stand out and excel in the global marketing industry.

In your first year you will gain a strong foundation in essential marketing principles. Year 2 emphasis marketing management and customer insight, while Year 3 takes a strategic perspective and introduces direct, digital and internet marketing. This degree will prepare you for a career within global marketing.

Degree aims 

  • To ensure you develop a good understanding and grounding in marketing
  • To provide you with an essential grasp of the skills required by employers, including competence in a European language.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 36 months
    • Duration description

      6 years part time 4 years sandwich programme

  • Credits
    180 ECTS 360 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Year 1

Students are required to study the following compulsory courses.

  • Personal and Professional Development 1 (The Marketer) (30 credits)
  • Principles and Practice of Marketing (30 credits)
  • Financial Aspects of Marketing/PR (15 credits)
  • Multi-Channel Marketing (15 credits)

Year 2

Students are required to study the following compulsory courses.

  • Research Methods (MET) (15 credits)
  • Customer Insight and Research (30 credits)
  • Marketing Management (30 credits)
  • Personal & Professional Development 2 (PPD2): The Marketer in Context(15 credits)

English Language Requirements

You need the following IELTS score:

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Take IELTS test

    StudyPortals Tip: The UK government has confirmed new English-language testing requirements for visa and immigration purposes. Learn more

Academic Requirements

112 UCAS points from at least two A-levels, of which no more than 12 points should come from AS-levels.

GCSE English language and mathematics with a minimum of grade C are required.

We also accept:

  • BTEC/National Diploma
  • International Baccalaureate
  • Access courses
  • Advanced Vocational Certificate of Education
  • Level 2 alternatives like Functional Skills and Key Skills for English and mathematics.

Tuition Fee

  • International

    11500 GBP/year
    Tuition Fee
    Based on the original amount of 11500 GBP per year and a duration of 36 months.
  • EU/EEA

    9250 GBP/year
    Tuition Fee
    Based on the original amount of 9250 GBP per year and a duration of 36 months.

Living costs for London

684 - 830 GBP/month
Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

StudyPortals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.