Fashion Marketing

Overview

Key Features

What does it mean to work in Fashion Marketing today? How can we address all the challenges of a fast-changing market? These are just some of the questions that we will help you figure out with our three-year Fashion Marketing programme delivered at Istituto Europeo Di Design (IED) .

 Our training package never stops evolving. Based on a study plan that gets updated every year to meet the latest job market needs, it will give you the opportunity to experience what fashion communication is all about. Over the three years, you will learn how to develop and manage an integrated communication strategy. You will work on advertising campaigns, liaise with the media and industry professionals, organize special events and fashion shows. You will also be involved in marketing plans for products, designer and fashion brands.

Your passion will grow into a highly sought-after job, as you quickly become a key link between your company and its target market, with a deep understanding of what both want and need.

Careers

• This programme aims to prepare future professionals who want to find their way in the Fashion Marketing industry, working as Brand and Communication Specialists, Merchandising Specialists, Product Managers, Fashion Buyers, Retail & Store Specialists and Digital Coordinators.