Overview

Key facts

You will aquire a global vision of latest challenges such as the impact of sustainability, technology, and emerging trends.

With a degree in Marketing by IFM Business School you will develop the ability to analyse markets and competitors, build creative campaigns, create marketing plans, evaluate a brand, promote products, and design marketing strategies. You will gain the right set of skills with an innovative mindset to overcome daily challenges.

This specialisation prepares graduates for a variety of very interesting marketing roles within products management, advertising, communications, brand management, sales or international marketing.
Faculty : You will learn from an international faculty who are industry experts, entrepreneurs and senior managers selected from around the world to ensure educational excellence.

Programme Structure

Course include:

Creativity and Innovation
Inside the Consumer’s Mind
Dynamic Marketing Strategies
Global Management
Strategic Digital Marketing
Market Research and Analysis

Key information

Duration

Full-time
- 36 months

Start dates & application deadlines

Starting 2025-10-14 00:00:00
- Apply before 2025-07-14 00:00:00 , International
- Apply before 2025-05-30 00:00:00 , National
Starting 2026-03-03 00:00:00
- Apply before 2025-12-03 00:00:00 , International

More details

Completed applications must be received at least 3 months before the chosen entry period if you are an international student living outside of Europe.

Language

English

TOEFL^® IBT

80

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Credits

180 ECTS

Delivered

On Campus

Campus Location

Genève, Switzerland

Disciplines

Marketing View 6 other Bachelors in Marketing in Switzerland

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

80

Schedule TOEFL®

Other requirements

General requirements

A completed application form
A 300-400 word cover letter
High school diploma, Baccalaureate, A levels, Maturite or equivalent
Copies of academic transcripts and certificates (in English)
For non-native English speaker, provide proof of your English proficiency
A letter of reference from your school or one of your professors (if possible)
A copy of your passport photograph (ID) page
One recent passport-sized, colour photograph, jpeg format (of yourself)
A non-refundable application fee of CHF/EUR 150.-
Language test requirements: In-house IFM, IELTS (6.0), TOEFL (80 ibt) or equivalent.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at IFM Business School and/or in Switzerland, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees

International

25800 CHF/year

Tuition Fee

Based on the tuition of 12900 CHF per semester during 36 months.
National

25800 CHF/year

Tuition Fee

Based on the tuition of 12900 CHF per semester during 36 months.

2nd & 3rd year: CHF 13,900 per semester

Living costs for Genève

1925 - 2850 CHF /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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