Overview

Key Features

You might find a group of students collaborating on marketing plans for national food suppliers or a renowned local bank. Or you could watch the creative process unfold as students develop a branding pitch for a local nonprofit. And of course, you’ll find professors who have both business experience and a passion for teaching.

You’re invited into that action. Marketing - Analysis and Research at Calvin University is fast-paced, creative, important work. And we know just how to prepare you for an exciting career in this field.

Three pathways - Choose from three distinct areas of focus: analytics and research, professional selling, or marketing management. Each approaches the field of marketing from a unique angle.

Highly connected - Good marketing draws on many different skills, from graphic design to communication. You’ll graduate with a diverse, adaptable set of skills.

Thriving business culture - All marketing majors have consulting experience or an internship. The Grand Rapids area is rich with opportunities to intern at businesses of all sizes, from startups to large corporations.

Stretch yourself - Student organizations like the Marketing Club and Women’s Business Network let you form relationships with your fellow students while practicing the skills you’re learning in class.

Programme Structure

Courses include:

Managerial Accounting

Financial Accounting

Business

Management and Organizational Behavior

Business Ethics

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2025-09-03 00:00:00
- Apply before 2025-08-15 00:00:00 , National
- Apply before 2025-04-01 00:00:00 , International
Starting 2026-01-21 00:00:00
- Apply before 2025-12-15 00:00:00 , National
- Apply before 2025-10-15 00:00:00 , International

Language

English

TOEFL^® IBT

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Duolingo English Test

110

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Credits

124 SCH

Delivered

On Campus

Disciplines

Marketing Digital Marketing Marketing Management View 67 other Bachelors in Marketing Management in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

Duolingo English Test

110

Take A Free Practice Test!

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Calvin University and/or in United States, please visit Student Insurance Portal.

Other requirements

General requirements

Common Application
High school transcript
Official college/university transcripts

Tuition Fee

To always see correct tuition fees

International

39350 USD/year

Tuition Fee

Based on the tuition of 39350 USD per year during 48 months.
National

39350 USD/year

Tuition Fee

Based on the tuition of 39350 USD per year during 48 months.
In-State

39350 USD/year

Tuition Fee

Based on the tuition of 39350 USD per year during 48 months.

Living costs for Grand Rapids

990 - 1710 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing - Analysis and Research.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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