During the course, you will learn about the role and importance of market research and analysis, as well as developing your understanding of consumer behaviour. You will learn about Marketing as a management function and socio-cultural phenomenon and develop your knowledge of marketing strategy and industrial marketing. You will also select from a wide variety of optional modules.
On this four-year Marketing Management degree you will undertake an industrial placement and use that experience, combined with academic ideas, to improve your understanding of management in practice. In previous years, students have secured placements with multinational companies, allowing them to make a distinctive addition to their CV. Through guided learning in the final year, you reflect on your real-world experience and leverage this in developing a portfolio of professional practice.
Graduates have gone on to positions as Marketing Executives, Marketing Management trainees and Management and Marketing Officers.
You can apply until:
Always verify the dates on the programme website.
You need the following IELTS score:
Minimum required score:
The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.Schedule IELTS
Studyportals Tip: Students should consider taking one of the Pre-Bachelor's below. these courses will be necessary if:
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Lancaster University has committed £1.8m in scholarships and bursaries* to help with your fees and living costs. Our financial support depends on your circumstances and how well you do in your A-levels (or equivalent academic qualifications) before starting study with us.
Lancaster University's priority is to support every student to make the most of their life and education. For students starting their study with us in 2013, over 600 each year will be entitled to bursaries and/or scholarships to help them with the cost of fees and/or living expenses. For UK students entering in 2013 we will have the following financial support available:
*All of the financial awards above are subject to approval by the Office for Fair Access July 2012.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.
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