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Marketing Management (Hons), B.Sc.

  • Application Deadline
  • 48 months
    Duration
Lancaster, United Kingdom
Industrial experience is at the heart of this four-year degree course, which gives you an excellent grounding in the Marketing discipline while preparing you for a position as a Marketing Management (Hons) at Lancaster University - Management School and other managerial roles.
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Overview

During the Marketing Management (Hons) course at Lancaster University - Management School, you will learn about the role and importance of market research and analysis, as well as developing your understanding of consumer behaviour. You will learn about Marketing as a management function and socio-cultural phenomenon and develop your knowledge of marketing strategy and industrial marketing. You will also select from a wide variety of optional modules.

Learning outcomes

On this four-year Marketing Management degree you will undertake an industrial placement and use that experience, combined with academic ideas, to improve your understanding of management in practice. In previous years, students have secured placements with multinational companies, allowing them to make a distinctive addition to their CV. Through guided learning in the final year, you reflect on your real-world experience and leverage this in developing a portfolio of professional practice.

Graduates have gone on to positions as Marketing Executives, Marketing Management trainees and Management and Marketing Officers.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    240 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses included:
  • Marketing Learning Community - First Year
  • Preparation for Placement
  • Consumer Behaviour
  • Marketing Learning Community - Second Year
  • Marketing Research
  • Marketing Simulation
  • Routes to Market
  • Work Based Learning
  • Work Based Learning

English Language Requirements

  • Minimum required score:

    87

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

General Requirements

  • A-level: AAB
  • General Studies: Accepted as one of 3 A-levels
  • Preference: Three A-levels
  • Key skills: Not included in offer
  • GCSE: Maths and English Language (grade B in both)
  • Scottish Highers: ABBBB
  • Irish Leaving Cert: Offers will be made on the basis of 5 or 6 Higher level subjects.Please contact the Undergraduate Admissions Office (01524 592028) for further information
  • International Bacc: 35 pts overall with 16 pts from best three HL courses
  • BTEC: Overall grades DDD

Studyportals Tip: Students should consider taking one of the Pre-Bachelor's below. these courses will be necessary if:

  • You are considered ineligible for admission
  • You need to improve your academic, study, research or language skills
Search all Pre-Bachelors

Tuition Fee

  • International

    21900 GBP/year
    Tuition Fee
    Based on the original amount of 21900 GBP per year and a duration of 48 months.
  • National

    9250 GBP/year
    Tuition Fee
    Based on the original amount of 9250 GBP per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Lancaster

  • 660 - 1140 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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