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Overview
Key facts
You will be able to explore a broad range of modules, both in Marketing and in other subject areas, thereby giving you a breadth of knowledge and experience.
Through your core modules, you will learn about the role and importance of market research and analysis, as well as gaining an understanding of consumer behaviour. You will also learn about Marketing as a management function and socio-cultural phenomenon and develop your knowledge of marketing strategy and industrial marketing.
Learning outcomes
We make sure all our students at Lancaster University - Management School have opportunities to gain real world experience, and this course is no exception. On this three-year programme, you will carry out market research projects with ‘live’ clients – including international brands, agencies, charities and local industries – to develop your professional consulting abilities and allow you to apply the theoretical knowledge you have gained to the real world.
Graduates have gone on to positions as Market Research Assistants, Assistant Brand Managers, Account Executives, and Marketing Managers among others.
Programme Structure
Courses include:
- Marketing Learning Community - First Year
- Consumer Behaviour
- Marketing Learning Community - Second Year
- Marketing Research
- Marketing Simulation
- Routes to Market
- Advertising
- Digital Marketing
- Online Consumer Engagement
Key information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
English
IELTS 6.5
PTE Academic 58
TOEFL® IBT 87
Credits
180 alternative credits
Delivered
On Campus
Disciplines
Economics Marketing Econometrics View 149 other Bachelors in Econometrics in United KingdomAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 6.5
PTE Academic 58
TOEFL® IBT 87
Other requirements
General requirements
- A Level AAB
- GCSE Mathematics grade B or 6, English Language grade B or 6
- International Baccalaureate 35 points overall with 16 points from the best 3 Higher Level subjects
- BTEC Distinction, Distinction, Distinction
Tuition Fee
To alway see correct tuition fees
-
International
21460 GBP/yearTuition FeeBased on the tuition of 21460 GBP per year during 36 months. -
National
9250 GBP/yearTuition FeeBased on the tuition of 9250 GBP per year during 36 months.
Living costs for Lancaster
660 - 1140 GBP /month
Living costs
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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