The Sport Business Management (Hons) course from the University of Stirling equips you to meet the industry’s need for technically competent, customer-oriented and commercially-minded practitioners who can apply their knowledge across the domestic and international sports markets. You’ll graduate with core management skills and an understanding of key contemporary issues in sport business – from marketing and branding, to sponsorship, event management and corporate social responsibility.
Everything you study will be rooted in the needs of industry, and you’ll be taught in realistic, sports-based working environments. As a top sports university, Stirling provides a unique context for your studies: a place where Olympians train combined with one of the best 25 business and management schools in the UK for research impact. Your career in the sports business starts here.
What can I do with a Sports Business Management degree?
Our Sports Business Management course equips you to apply sound analytical techniques, scientific principles and management skills to address the challenges faced by sports-related industries. There are many opportunities across a range of sport business organisations, including project management of sporting events or management of a retail sport business.
When you study at Stirling we also seek to give you an edge in the job market with our range of specialist career services.
Get more detailsVisit official programme website
- Fundamentals of Business and Management
- Sports Studies - Issues and Concepts
- Operations Management
- The Historical Development of Sport
- Sports Policy
- Sport Marketing
Check out the full curriculumVisit official programme website
- 48 months
Start dates & application deadlines
- Apply before , National
- Apply before , International
- Apply before , EEA/EU
DisciplinesProject Management Sports Management Sports Sciences View 274 other Bachelors in Sports Management in United Kingdom
Explore more key informationVisit official programme website
We are not aware of any academic requirements for this programme.
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Home contents and baggage
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.Get your student insurance now
Start from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Stirling and/or in United Kingdom, please visit Student Insurance Portal.
- AABB - by the end of S5
- AAAB - by the end of S6
- Widening access students may be eligible for an adjusted offer of entry.
Make sure you meet all requirementsVisit official programme website
International15900 GBP/yearTuition FeeBased on the tuition of 15900 GBP per year during 48 months.
National1820 GBP/yearTuition FeeBased on the tuition of 1820 GBP per year during 48 months.
- Students from England, Wales, Northern Ireland and Republic of Ireland: £9,250
Living costs for Stirling
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.