Business Management with Foundation and Placement Years (Hons)

Overview

The BSc Business Management with Foundation and Placement Years (Hons) from The University of Law Business School  is aimed at students who have an interest in developing knowledge and understanding of the key aspects of business and management, and in particular, who are looking to pursue a career in digital marketing. It seeks to give students a learning experience that allows them to develop proficiencies that create effective managerial behaviour in different organisations in today’s changing business environment. 

The curriculum and learning and teaching strategy are complemented by guest lectures and ‘live’ workshops to promote independent learning and increasing their employability skills for the future. Year 1 covers the foundation elements of business management and digital marketing. Years 2 and 3 covers digital marketing in more depth and in particular develops your employability skills. 

BSc Digital Marketing is targeted at those students who wish to pursue their career in marketing especially Digital Marketing. 

This programme would equip them to respond to technological advancements and digitisation in the business world, which is generating huge demand for graduates who can make effective use of digital and social media platforms. 

This programme would provide them digital marketing techniques and concepts to be nimble and effective thinkers to effectively develop digital marketing strategy for organisations. Students will gain distinct digital marketing skills in this specialist programme, which will give them opportunities for employability and have career prospects in full spectrum of industries.