B.A. On Campus

Digital Video Production and Marketing

36 months
15900 GBP/year
9250 GBP/year
Tuition fee
Apply date
Start date


Did you know that 85% of businesses use video as a marketing tool? Video is no longer just one piece of an overall marketing plan. The Digital Video Production and Marketing programme of the University of Salford is designed to provide you with the tools you need to explore video marketing in a wide variety of contexts.


In a Nutshell

The Digital Video Production and Marketing programme of the University of Salford will give you the skills you need to create impactful video marketing campaigns, from audio production to composition, editing and staging. Right from the beginning, you’ll be using industry standard equipment and editing software to produce video products that can be used across a range of marketing and advertising channels.

What’s more, in the final year of your studies, you’ll have the opportunity to analyse a product, design a social marketing strategy for it and distribute content to promote it – all of which are skillsets that provide instant value in the professional workplace.

You will:

  • Learn the theory and practice of video advertising, digital marketing and video production in a variety of contexts.
  • Understand how to apply data creatively as evidence to support your approach to solving marketing problems.
  • Gain the technical skills needed for filmmaking, video editing and influencer marketing for the purpose of advertising.


One of the biggest benefits of studying video production and marketing is the employment opportunities it offers. In Salford and Greater Manchester alone, there are over 100 e-commerce companies, so you’ll be joining an industry that’s both vibrant and growing. Graduating with a whole host of technical, creative and business skills, the recent graduates of the Digital Video Production and Marketing programme of the University of Salford have gone on to establish successful careers in directing, media research digital marketing. Others have secured professional roles in broadcast engineering, sound technology and broadcasting – so the possibilities really are endless.

Programme Structure

Courses include:

  • Digital Advertising Uncovered
  • Data Analysis for Business
  • Video Production
  • Content Creation and Delivery
  • Digital and Business Skills
  • Marketing

Key information


  • Full-time
    • 36 months

Start dates & application deadlines


360 alternative credits


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements


  • English Language and Maths at grade C/level 4 or above (or equivalent)

A level

  • 112-128 points
UCAS tariff points
  • 112 - 128 points
BTEC National Diploma

Access to HE

  • Pass Level 3 QAA approved Access Diploma with 112-128 points
Scottish Highers
  • 112-128 points

Irish Leaving Certificate

  • 112-128 points

International Baccalaureate

  • 31 points
European Baccalaureate
  • Pass in Diploma of at least 60%

Tuition Fee

To alway see correct tuition fees
  • International

    15900 GBP/year
    Tuition Fee
    Based on the tuition of 15900 GBP per year during 36 months.
  • National

    9250 GBP/year
    Tuition Fee
    Based on the tuition of 9250 GBP per year during 36 months.

Living costs for Salford

500 - 800 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Digital Video Production and Marketing
University of Salford


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