Digital Marketing

Overview

The Bachelor program at GBSB Global in Malta seeks to help all enrolled students acquire an in-depth knowledge of the main traditional and digital marketing principles, as well as understand how to apply them to real-life business operations.

The Digital Marketing programme from GBSB Global Business School is based on improving research, product planning, and sales implementation; it bolsters critical thinking and tackles such topics as brand management, market analysis, and new product development. As a part of the degree you will cover innovative communication, digital and online marketing - studying SMM and SEO optimization, pricing strategies, and online retailing. You will also understand how to test short and long-term traffic funnels, control and launch ad campaigns, and monitor the global market by testing user’s browsing habits, creating best offers and providing customers with new buying incentives.

At the end of the day, the Business Bachelor with Digital Marketing in Malta degree will fully equip students with the marketing management knowledge required to effectively direct multinational teams and successfully work on both national and international scales.

Career

With a Business Bachelor with Digital Marketing in Malta from GBSB Global Business School you will open a door to endless employment opportunities and will have plenty of room for professional growth. Marketing skills, especially the ones that focus on innovation and digitalization are extremely sought after in today’s ever-evolving international environment.

Upon graduation you might find yourself working as a brand manager, or you could dive into the digital marketing and ecommerce field, becoming a social media or traffic manager/targetologist. Do you want to create innovative products? Follow your dreams and start working as a market research analyst or new product development manager.