
Overview
This Advertising, Marketing Communications and Public Relations (Hons) degree at London Metropolitan University will equip you with the skills and knowledge to begin a career in the advertising, communications and public relations industry. Work-related learning is integrated into your course and we ensure that all undergraduates in our business school have the opportunity to undertake career-enhancing modules. The University will advertise suitable opportunities and provide guidance on completing the application processes, but please note that we can’t guarantee you a work placement experience.
This career-oriented course explores the contemporary marketing industry, covering the key aspects of modern advertising, marketing communications and public relations. You’ll learn techniques and approaches that will help you balance the often conflicting demands of an organisation’s stakeholders, enabling you to deliver clear and consistent results.
The course will give you a clear foundation in both theory and practice, and focuses on helping you develop transferable skills. You’ll have the option to specialise in areas that interest you, with modules in copywriting, brand management, social media and digital marketing available. You’ll also have the option and opportunity to study abroad as part of your degree.
Where this course can take you
This course prepares you for a career in one of the many sectors of the marketing and advertising industry, and also makes excellent preparation for postgraduate study.
Our previous graduates have gone on to work at companies such as AOL, Ambient Media Worldwide, JCDecaux and Ogilvy & Mather. Popular roles include copywriter, marketing executive, press officer and PR manager.
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- Learning Through Organisations
- Managing People in Organisations
- Media Culture and Society
- Practice of Marketing
- Public Relations
- Understanding and Managing Data
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 36 months
- Part-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
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Language
Credits
Delivered
Disciplines
Communication Studies Marketing Public Relations View 100 other Bachelors in Communication Studies in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
In addition to the University's standard entry requirements, you should have:
- a minimum of grades CCC in three A levels in academic or business subjects (or a minimum of 96 UCAS points from an equivalent Level 3 qualification, eg BTEC National, OCR Diploma or Advanced Diploma)
- English Language and Mathematics GCSE at grade C/4 or above (or equivalent)
Make sure you meet all requirements
Visit official programme websiteTuition Fee
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International
15576 GBP/yearTuition FeeBased on the tuition of 15576 GBP per year during 36 months. -
National
9250 GBP/yearTuition FeeBased on the tuition of 9250 GBP per year during 36 months.
Part time
- UK: £2,310 per 30 credits
- Int: £3,894 per 30 credit module
Living costs for London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.