Overview
Who is it for?
The Business with Marketing (Hons) programme at City, University of London - Bayes Business School should appeal particularly to you if you see marketing as being central to an organisation’s strategy, and if you are interested in the broad range of activities that fit within the general category of marketing.
Objectives
On the Business with Marketing course you’ll gain a broad understanding of business from a marketing perspective. You’ll learn about a wide range of marketing issues including the marketing mix, consumer behaviour, branding and advertising. The changing nature of marketing will be an important component of your studies.
You’ll see the breadth of the marketing function within an organisation and the extent to which it is central to strategy for many businesses. You will study the techniques and approaches used by businesses to build an understanding of their customers and to target their offerings appropriately.
Career pathways
BSc (Hons) Business Management provides a sound basis for a career in business management, management consultancy, or in areas including finance, stockbroking, marketing and IT. It also provides a firm grounding for students setting out as entrepreneurs.
Graduates from the Business with Marketing pathway can seek roles either with a specialist advertising/publicity business or within the marketing team of a large organisation.
Programme Structure
Courses include:
- Business economics
- Critical Analysis for Business
- Quantitative methods and analytics
- Operations and supply chain management
- Finance and management accounting
- Management lab and business skills
Key information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before
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Language
Credits
Delivered
Disciplines
Business Administration Marketing International Business View 528 other Bachelors in International Business in United KingdomAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
A-Level: AAA
- If you are studying General Studies, Critical Thinking or a native language A-Level, these subjects will not be included in any offer condition.
- For A-Level applicants we also require a minimum of grade 5 (C) in GCSE English and grade 6 (B) in GCSE Maths.
BTEC/OCR Cambridge Technical Level 3 Extended Diploma: DDD
- For BTEC/OCR Cambridge Technical applicants we also require a minimum of grade 5 (C) in GCSE English and grade 7 (A) in GCSE Maths.
Tuition Fee
-
International
20500 GBP/yearTuition FeeBased on the tuition of 20500 GBP per year during 36 months. -
National
9250 GBP/yearTuition FeeBased on the tuition of 9250 GBP per year during 36 months.
Living costs for London
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.