Bachelor of Communication and Media (Corporate and Public Communication)

Overview

In this unique national capital setting, you’ll explore how historical and current social, political and economic processes influence, and are influenced by, communication.

Study a Bachelor of Communication and Media (Corporate and Public Communication) from University of Canberra and you will:

• learn strategy and campaign development; social and digital analytics; the basics of graphic design and visual language; multi-media production and stakeholder management 

• evaluate the cultural, historical and theoretical models of corporate and public communication in the context of professional practice

• create professional communication and media outputs which support, promote or critique a range of domestic and global programs or issues

• develop critical reflection and creative problem-solving skills

• learn to apply your professional judgement responsibly and ethically.

Career opportunities

• Public relations executive

• Publicist

• Freelance public relations consultant

• Public affairs manager

• Corporate communications manager

• Community relations officer

• Media manager

• Communication strategist

• Media adviser

• Marketing manager

• Social media/online community manager

• Communication officer or manager

• Fundraising/sponsorship manager