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B.A. Online

Business Management (Marketing) (Honours)

36 months
Duration
6456 GBP/year
6456 GBP/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

In this specialist route Business Management (Marketing) (Honours) degree from The Open University UK, you will develop an interdisciplinary perspective on the management of business organisations and build specialised knowledge and skills in marketing practice. 

Overview

What do marketing professionals really do? How can you use marketing in non-commercial contexts for social good? What new challenges and opportunities arise on the online and global stage? On completion of this Business Management (Marketing) (Honours) degree from The Open University UK, you will be equipped with the necessary skills to use and apply marketing techniques and concepts in the workplace, and will acquire a wide range of transferable management skills.

Key features of the course

  • Develops your ability to apply and evaluate marketing theories and techniques
  • Explores and analyses the interdisciplinary nature of business management, and the role of marketing management and management professionals in organisations and society
  • Helps you relate your studies to your own experience
  • Equips you for a wide range of employment opportunities across all sectors

Skills for career development

This degree course will help you develop a broad set of skills that are of high value to employers, including the ability to:

  • understand key business functions such as marketing, human resources, information management, accounting and finance, and operations in their wider organisational and social context
  • put together reasoned arguments and question assumptions
  • draw together, analyse and critically evaluate information
  • understand the nature of leadership skills and behaviours within organisations
  • communicate effectively, clearly and accurately with others
  • use ICT to research, identify and present information
  • manage time and take responsibility for your own personal development.

Career relevance

The skills and knowledge you’ll develop by studying this degree will equip you to follow a number of career paths, and are recognised by employers as having great value for work in management and business. A qualification in business management can lead to opportunities in a wide range of areas such as:

  • middle and senior management positions across all sectors
  • advertising and marketing
  • accountancy
  • human resources
  • banking, including investment banking
  • sales and retail
  • management consultancy
  • business journalism
  • transport and logistics.

Programme Structure

Courses include:

  • Communication skills for business and management 
  • Design thinking: creativity for the 21st century
  • Discovering mathematics 
  • Fundamentals of accounting 
  • Making your learning count 
  • You and your money 

Key information

Duration

  • Full-time
    • 36 months
  • Part-time
    • 72 months

Start dates & application deadlines

Credits

360 alternative credits

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

  • Additional medical costs (i.e. dental)
  • Repatriation, if something happens to you or your family
  • Liability
  • Home contents and baggage
  • Accidents
  • Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Start from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at The Open University UK and/or in United Kingdom, please visit Student Insurance Portal.

Other requirements

General requirements

  • There are no formal entry requirements to study this qualification.
  • With the exception of the Accounting route, there is the option to study a mathematics module at Stage 1. Whether that module is right for you will depend on your experience and confidence with mathematics. 

Tuition Fee

To alway see correct tuition fees
  • International

    6456 GBP/year
    Tuition Fee
    Based on the tuition of 19368 GBP for the full programme during 36 months.
  • National

    6456 GBP/year
    Tuition Fee
    Based on the tuition of 19368 GBP for the full programme during 36 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Business Management (Marketing) (Honours)
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The Open University UK

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