• Anytime
    Application Deadline
  • 36 months
    Duration
Centennial College's Advertising and Marketing Communications Management program is all about tapping into your creative talent and strategic thinking and using business savvy to generate new and exciting ideas. If you prefer to watch the Super Bowl for the commercials, this program is for you.
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Overview

Taking place over three years, the courses in this Advertising and Marketing Communications Management program at Centennial College  begin by offering a foundation on all aspects of the industry, which prepares you for the final year of study, when you choose to specialize in eiaccount management, digital creative or media buying and planning. Additionally, this program is the only Greater Toronto Area college advertising program to offer a full semester, 14-week field placement.

In the Advertising and Marketing Communications Management program, you:

  • Learn the entire advertising process, including creative development, research, developing strategies, campaign planning, production, media planning and buying.
  • Learn to produce content within the range of advertising genres.
  • Gain the ability to tell clients' stories with persuasive advertising.
  • Plan and develop campaigns on multiple platforms.
  • Develop your instincts and strategic abilities while meeting deadlines in a professional and creative environment.
  • You are led by a team of seasoned advertising instructors who possess vast experience in the industry.
  • Complete your training with an industry field placement, during which you acquire experience in the day-to-day activities of the advertising world.

Career Outlook

  • Account manager
  • Media buyer and planner
  • Marketer
  • Digital/mobile professional
  • Creative developer
  • Producer
  • Direct marketer
  • Promoter
  • Event marketer

Detailed Programme Facts

  • More details:

    International students: Apply early! Allow approximately four to six months before start for admission and Study Permit/Visa processing.  

  • Programme intensity Full-time
    • Full-time duration 36 months
    • Duration description

      SYNC - on campus and online classes

  • Languages
    • English
  • Delivery mode
    On Campus, Blended

Programme Structure

Courses include:

  • Foundations in Marketing 
  • Presentation and Collaboration Techniques 
  • Consumer Behaviour in Practice 
  • Tools and Processes for Communicators 

English Language Requirements

  • Minimum required score:

    84

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

  • Minimum required score:

    570

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.

  • Minimum required score:

    58

    PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. Delivered and marked by computer, it reports on a scale between 10 and 90.

    More about PTE Academic

General Requirements

  • Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status (19 years or older)
  • English Grade 12 C or U, or equivalent (minimum grade required) or take the Centennial College English Skills Assessment for Admission (score of 170 or 171 required)
Additional Requirements
  • Attending the program admission session for Advertising and Marketing Communications Management is highly recommended.

Note: After applying, applicants will receive a letter with instructions on how to book a program admission session. 

Tuition Fee

  • International

    16531 CAD/year
    Tuition Fee
    Based on the original amount of 16531 CAD per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Funding

Centennial College is offering two (2) scholarships to international students. One scholarship is awarded to an international student based on merit; the other to an international transfer student from China based on academic performance. Both scholarships are offered to eligible students who have successfully completed two consecutive semesters.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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