Placeholder image for Public Relations (Hons)

Public Relations (Hons), B.A.

  • Application Deadline
  • 48 months
University rank #801 (QS) Aberdeen, United Kingdom
This BA Public Relations (Hons) course offered at the Robert Gordon University will help you understand the wider context of PR, the principles and practice of communication, and its application in a range of contexts. You will gain the knowledge and skills required to perform a comprehensive range of communications activities.
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At the Robert Gordon University studying the BA Public Relations (Hons) you'll have strong links with industry to ensure our course content remains up to date and relevant for the continually evolving and increasingly competitive public relations sector.

You will develop key professional skills by taking part in challenging, real world projects from design to evaluation, analysing communication issues from a range of academic and practical perspectives, writing for different professional contexts and developing digital strategies.

Job Prospects

On completion of this course you will be an accomplished communicator with a range of professional skills across numerous media platforms. These skills can be used across a range of careers in the communications industries in areas such as public relations, advertising, marketing, media, information services, public affairs, and event management, as well as managerial careers in commerce, industry or the public sector.

Detailed Programme Facts

  • More details:

    January entry (International Fee-Paying Students Only)

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    480 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Marketing
  • The Media Business
  • Visual Culture and Design
  • Digital Media Platforms And Practices
  • Managing In The Creative Industries
  • Communication Principles And Practice

English Language Requirements

  • Minimum required score:


    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

General Requirements

  • SQA Higher: BBBC including English (or a written subject requiring the use of English).
  • GCE A Level: BCC including English (or a written subject requiring the use of English).
  • Irish Leaving Certificate Higher: H2H3H3H3 to include English (or a written subject requiring the use of English).
  • IB Diploma: 27 to include Higher Level English (or a written subject requiring the use of English) at grade 5.

Studyportals Tip: Students should consider taking one of the Pre-Bachelor's below. these courses will be necessary if:

  • You are considered ineligible for admission
  • You need to improve your academic, study, research or language skills
Search all Pre-Bachelors

Tuition Fee

  • International

    14000 GBP/year
    Tuition Fee
    Based on the original amount of 14000 GBP per year and a duration of 48 months.
  • EU/EEA

    1820 GBP/year
    Tuition Fee
    Based on the original amount of 1820 GBP per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Rest of UK Students

  • £5,000 per academic year

Living costs for Aberdeen

  • 729 - 1070 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.


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