Placeholder image for Marketing (Honours)

Marketing (Honours), Bachelor of Business

  • Application Deadline
  • 48 months
    Duration
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Overview

The modules introduce students to the study of consumer behaviour, marketing research, marketing communications, financial management, international marketing and e-business. Student’s communication and teamwork skills are also fostered and real issues from the world of marketing are addressed and studied. Students are well prepared for a role on a marketing team.

Students may elect to choose PC Business Applications and Advanced Business Computing to develop computing skills in this area. Those who stay on and apply for the Honours Bachelor Degree programme will study marketing issues in greater depth and detail. The European language option – French, German or Spanish  may also be chosen on the programme 

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    240 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Critical Skills Development
  • Financial Accounting 1
  • Business Mathematics 1
  • Introduction to Marketing Theory
  • Introduction to Information Technologies, Applications and Social Media

English Language Requirements

This programme may require students to demonstrate proficiency in English.

General Requirements

  • Mature students welcome: Mature applicants (23 years of age) may not be required to meet the minimum entry requirements but may be considered on their merits.
  •  Entry Requirements : Leaving Certificate with at least 2 H5’s in two Higher Level subjects, and a minimum of Grade O6 (Ordinary Level) in 4 other subjects in the Leaving Certificate Examination, which must include Mathematics and English or Irish.

Tuition Fee

  • International

    13500 EUR/year
    Tuition Fee
    Based on the original amount of 13500 EUR per year and a duration of 48 months.
  • EU/EEA

    3819 EUR/year
    Tuition Fee
    Based on the original amount of 3819 EUR per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Dublin

  • 1100 - 1800 EUR/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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