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Marketing and Sales, Bachelor

  • Application Deadline
  • 36 months
Sligo, Ireland
The Bachelor of Business in Marketing and Sales course from Institute of Technology Sligo offers a blend of business, marketing and sales modules, to give students the necessary knowledge and skills that is needed to work in a contemporary marketing environment.
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The Bachelor of Business in Marketing and Sales course from Institute of Technology Sligo introduces students to a wide range of contemporary marketing disciplines relevant to today's business environment.  

The programme allows students to develop the skills to plan, develop, implement and integrate marketing and sales in organisations.

 There is focus on work-based projects throughout the programme and a work placement ensures that graduates will be capable of integrating into the role of marketing and sales in the workplace.


Skilled marketing and sales graduates are always in high demand both nationally and Internationally. Graduates have taken a range of positions from sales account manager, business development manager, marketing executive, sales executive, marketing manager and sales manager.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 36 months
  • Credits
    360 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Sales Management and Project
  • Negotiation Principles & Practice
  • Enterprise Development
  • Digital Marketing
  • Marketing Communications
  • Not-for-Profit Marketing
  • Legal Issues in Marketing

English Language Requirements

  • Minimum required score:


    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test
  • Minimum required score:


    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.

General Requirements

  • Normal CAO requirements for a L7 Ordinary Degree apply – a minimum of a Pass Leaving Certificate. 
  • Mature students are welcomed and interviewed and assessed on an individual basis.

Tuition Fee

  • International

    10500 EUR/year
    Tuition Fee
    Based on the original amount of 10500 EUR per year and a duration of 36 months.
  • EU/EEA

    Tuition Fee
    Based on the original amount of 0 EUR per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Sligo

  • 650 - 1000 EUR/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.


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