Design - Communication Design Major

Overview

Within the Bachelor of Design - Communication Design Major at Swinburne Online   you will develop your design thinking and practice to prepare you to thrive in today’s fast-paced digital environment. Learn core specialisations such as typography, image-making, brand and identity, 3D form packaging, information design, web design and publication design. Then combine them with strategy, concept development and design to create razor-sharp ideas that cut through the competition.

With great graphic design comes great responsibility. Now more than ever, visual messaging is a huge part of how brands communicate to their customers. The success of a campaign or a product can live or die on its visual presentation. This degree prepares you to work in a range of creative industries, including advertising, branding, merchandising, communications and publication design.

What you will learn 

• Concepts and Narrative

Explore the fundamentals of design conceptualisation and layout for 2D and 3D projects.

• Packaging Design

Take an integrated approach to branding and visual communication, including packaging.

• Digital Design

Develop design techniques for engaging in the digital environment.

• Visual Design

Explore how language and sign production work with design to communicate a message.

• Brand and Identity

Discover how to utilise different elements of identity to define a brand and speak to a target market.

Career opportunities

• Produce design solutions for clients and oversee creative projects from start to finish.

• Develop and execute marketing strategies and create strong graphic design elements.

• Produce creative campaigns using graphic design, web and video advertising content.

• Work with clients to create a digital brand strategy and manage their projects and campaigns.