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Business Development, Bachelor

  • Anytime
    Application Deadline
  • 36 months
The objective of the Business Development course at CREA - INSEEC U.  is to train, in 3 years, operational managers who are corporate ready in the marketing, management and finance sectors by developing their passion for entrepreneurship and the digital world in an international environment.


50 years ago, EBS Paris designed the first international pathways in management in higher education. This pioneering, international and innovative spirit lingers on today through the creation of EBS Genève and the launch of EBS Genève’s Bachelor’s Degree in Business Development. 

EBS Genève is a higher education institution which is entitled to deliver a Bachelor’s Degree and is aimed at training, in three years, quick-minded operational managers ready to meet tomorrow’s challenges.

This Business Development course at CREA - INSEEC U. helps students master the basics of marketing, management, finance, and the digital world, and adapt to the changing labour market in order to move forward throughout their professional careers.

Career opportunities

EBS Genève prepares you to gain access to top jobs in private or public companies of all sizes and in all business sectors, and become an expert in:

  • Marketing, Communication and Digital World (E-Commerce Project Manager, Product Manager, Marketing Manager)
  • Finance and Accounting (Financial Analyst, Mergers and Acquisitions Analyst, Bank Auditor)
  • Trade Negotiation (Area Manager, Sales Manager, Export Manager, Store Manager)
  • Development (Development Manager, Recruitment Officer, Procurement Manager)

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 36 months
  • Credits
    180 ECTS
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:
    • Geopolitics, Office Tools,
    •  Law, 
    • Economic Analysis and Policy, 
    • Culture and Society, 
    • European Cooperation and Development
    • General Accounting, 
    • Financial Analysis, 
    • Management Mathematics 
    • Marketing Basics, 
    • Selling Techniques, 
    • Market Research

                English Language Requirements

                This programme may require students to demonstrate proficiency in English.

                Academic Requirements

                General Requirements

                 Admission in first year is based on student records. The Bachelor’s Degree in Business Development is open to secondary school students who hold: 
                •  A secondary education diploma
                • A Swiss school leaving certificate
                • (Maturité fédérale)
                • A general knowledge certificate
                • A Swiss diplôme de commerce
                •  A Swiss CFC (certificat fédéral de capacité)
                • A French or international Baccalauréat, or
                • any qualification deemed to be equivalent
                Admission test is divided in two part :
                • To complete a personal project on a subject chosen previously
                • An oral interview with two experts

                Tuition Fee

                • International

                  14556 EUR/year
                  Tuition Fee
                  Based on the original amount of 43661 EUR for the full programme and a duration of 36 months.
                • EU/EEA

                  14556 EUR/year
                  Tuition Fee
                  Based on the original amount of 43661 EUR for the full programme and a duration of 36 months.
                We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.
                • Program fees: CHF 48’000
                • Including MacBook Pro, excluding graphics software.

                Living costs for Genève

                • 1925 - 2850 CHF/month
                  Living Costs

                The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


                Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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