Graduates of the Bachelor of International Management with specialisation in Digital Marketing from Geneva Business School will be able to immediately immerse themselves in this ever-expanding sector and market businesses effectively through digital media networks. The course will enable students to:
- Understand new technologies and use them to their full potential
- Gain expertise in the development of marketing strategies
- Effectively leverage social media networks to push business growth
- Digital Marketing Specialist
- Social Media Strategist/Manager
- E-Commerce Manager
- Digital Marketing Director
Geneva Business School has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE), the Association of Accredited Schools of Business International (AASBI) and EDUQUA. Geneva Business School has also strong ties with partner universities, enabling exchange programs
Get more detailsVisit official programme website
Beyond the main Business modules offered within each major, students also take specialization courses, such as:
- E-commerce: Micro- Multinationals
- Social Media Marketing
- Persuasion & Customer Decision Making
- Pay Per Click Advertising
- Digital Revolution
- Applied Digital Marketing Strategies
- Linkedin Marketing
- Digital Analytics for Marketing Professionals
- Digital Marketing Channels
- Digital Techniques
- Conversion Optimization
Check out the full curriculumVisit official programme website
- 36 months
Start dates & application deadlines
- Apply before
- Apply before
DisciplinesBusiness Administration Marketing Digital Marketing View 5 other Bachelors in Marketing in Switzerland
Explore more key informationVisit official programme website
We are not aware of any academic requirements for this programme.
Swiss Maturité, International Baccalaureate of minimum 30 points, 3 A-levels, high school diploma or equivalent (Geneva Business School uses a country-specific admissions criteria for prospective bachelor’s students. Please contact our Admissions Department for more details.)
A scanned copy of all required academic diplomas, transcripts, and academic certificates
A 500-word written response to a business case study
An interview with a representative from the academic team on their chosen campus. Their response to the case study will be discussed in the interview.
Photocopy of valid passport / national ID
1 reference letter from a former teacher or employer
- IELTS 6.0 / TOEFL 70 / DET 95-100 / TOEIC 650 (official English exam results) or proof of studying previously in an English-speaking environment for a minimum of 3 years
Make sure you meet all requirementsVisit official programme website
International22708 EUR/yearTuition FeeBased on the tuition of 11354 EUR per semester during 36 months.
National22708 EUR/yearTuition FeeBased on the tuition of 11354 EUR per semester during 36 months.
- CHF 12,450 / semester
Living costs for Genève
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Double-check all feesVisit official programme website
Apply and win up to €10000 to cover your tuition fees.