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Web Design and New Media, BFA

  • Anytime
    Application Deadline
  • 48 months
San Francisco, CA, United States
The BFA program provides students with a comprehensive education in the principles of modern web design and new media. Taught by a faculty that works in the San Francisco Bay Area creative industry, our students are provided a unique opportunity to learn from teachers immersed in the field. The curriculum focuses on visual design, user experience, design strategies, web design, and motion graphics


Undergraduate students will meet the following student performance criteria:

Visual Communication

  • Create grid-based visual compositions that demonstrate essential principles of design
  • Make typographic choices that effectively communicate information hierarchy and mood
  • Demonstrate effective use of color and imagery

Critical Thinking

  • Collect data appropriate for the given project
  • Use research findings to develop design ideas centered on real target users
  • Identify user demographics and diagram the user experience
  • Produce a consistent interactive experience in a medium appropriate to the user’s needs

Technical Skills

  • Demonstrate an understanding of the current interactive technologies, tools, and apps by effectively using them to execute substantive projects
  • Demonstrate coding skills by building fully functional products and prototypes that simulate the intended interactive experience

Professional Readiness

  • Produce a cohesive portfolio tailored to reflect stated career goals.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    132 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:
  • Digital Photography
  • Design Technology: Digital Publishing Tools
  • Introduction to Visual Communication
  • Design Technology: Visual Design Tools
  • Color Fundamentals
  • Composition for the Artist
  • User Experience 1
  • Visual Design 1
  • Digital Imaging 1
  • Web Design 1

English Language Requirements

You need the following IELTS score:

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test

Academic Requirements

You need the following GPA score:

Required score: 2

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to 2 on a US 4.0 grading scale. Admitted applicants typically have an undergraduate GPA of or better on a 4.0 scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • Application form or online application
  • $50 application fee
  • Official transcripts from your undergraduate college/university showing completion of an undergraduate degree
  • One page essay explaining personal goals for graduate school or essay related to a topic as required by the Department
  • Resume: Describe your educational and professional experience
  • Portfolio/Demo reel: A portfolio with detailed descriptions in your chosen discipline is required.
  • Additional materials may be required.

Tuition Fee

  • International

    29147 USD/year
    Tuition Fee
    Based on the original amount of 29147 USD per year and a duration of 48 months.
  • National

    29147 USD/year
    Tuition Fee
    Based on the original amount of 29147 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for San Francisco

  • 2206 - 4120 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.


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