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Overview
The Bachelor of Advertising (Honours) at Universiti Tunku Abdul Rahman provides in-depth knowledge of the advertising field, and introduces marketing related areas. Students will learn how to integrate various communication tools into an effective communication plan.
In addition, students will be provided with a solid foundation in the latest multimedia communication developments. Students are also given a strong foundation in design, and undergo industrial training programme in advertising agencies or in the marketing/communication divisions of large organisations.Career Prospects
- Media Planner
- Client Services Manager
- Brand Manager
- Market Researcher
- Creative Strategy Planner
- Art Director
Programme Structure
Courses include:
- Advertising Copy Writing
- Communicative English
- Design Fundamentals I
- Design Fundamentals II
- Elective I
- Elective II
- English for Mass Communication
- Introduction to Advertising
- Introduction to Mass Communication
- Media Planning
Key information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before , International
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- Starting
- Apply before , International
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- Starting
- Apply before , International
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More details
- Malaysian Stu: You are advised to apply for admission as early as possible
- International Stu: You are advised to apply for admission 3 months in advance
Language
English
IELTS 5
TOEFL® IBT 42
Delivered
On Campus
Disciplines
Communication Sciences Media Studies & Mass Media View 19 other Bachelors in Communication Sciences in MalaysiaAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
IELTS 5
TOEFL® IBT 42
Other requirements
General requirements
- Admission to UTAR is on purely meritocratic basis. You are expected to satisfy the academic qualification and English Language requirement set by the University. Some programmes may have additional requirements such as the submission of a drawing portfolio, and an interview before the University decides on the admission.
- For admission into undergraduate programmes, the University will accept the applications from students with the standard list of foreign qualifications.
- For your information that the University has its minimum entry requirement (MER) for each qualification and each programme. Should you do not fulfill the MER, you will be required to undertake a one-year Foundation studies.
Tuition Fee
To alway see correct tuition fees
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International
4282 USD/yearTuition FeeBased on the tuition of 12847 USD for the full programme during 36 months. -
National
3162 USD/yearTuition FeeBased on the tuition of 9487 USD for the full programme during 36 months.
- RM40,100 (Malaysian);
- RM54,300 (International)
Funding
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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