48 months
54440 USD/year
54440 USD/year
Tuition fee
Apply date
Start date


Luxury brands are unique—and so is our Luxury Brand Marketing major, at the Susquehanna University, one of the only bachelor's degree programs of its kind in the nation.


Through our strong alumni connections, you'll be able to land first-rate internships at prestigious brands like Lamborghini, Tesla, Coach and Tiffany. Journey to luxury brand capitals like London, Rome, Paris and Milan through our award-winning GO program.

Consumers of luxury brands are purchasing more than a product—they're buying a symbol of success. This growing industry depends on brand managers and marketers who can help sell their lavish image. We'll prepare you to step confidently into the high-end job market, knowing the marketing needs and consumer relationship management that's vital to keeping premium and luxury brands on top in a fiercely competitive market.

Since you'll take traditional marketing classes as well, you'll also be ready to work at a mass consumer brand—or even help them take the big leap into the luxury sector.

World-Class Accredited Degree Opens Doors

  • Our Sigmund Weis School of Business is accredited by AACSB International. Only about 5% of the 15,000+ business programs worldwide have earned AACSB accreditation, making our program part of an elite group. For you, it means top companies will recognize the high quality of your degree, often offering higher, more competitive salaries.
  • The powerful combination of our AACSB-accredited program and global experiences prepare you to work at premium and luxury brands across the world.
  • Ninety-eight percent of Susquehanna University graduates in the Luxury Brand Marketing program have jobs within six months of graduation.

Programme Structure

Courses include:

  • Luxury Brand Marketing and Management 
  • Luxury Brand Marketing 
  • Consumer denavior 
  • Intellectual Propeny and the Luxury Industry 
  • Integrated Marketing Communications 
  • Marketing Research 

Key information


  • Full-time
    • 48 months

Start dates & application deadlines

More details
  • International: March 1 is the priority application deadline
  • National: Still accepting first-year applications for Fall


120 SCH


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • Completed online application for admissions (There is no application fee). Susquehanna International Application or Common Application
  • Counselors submit School Report Forms to us if you supplied an email address through your online application.
  • TOEFL, IELTS or Duolingo English Test score report required — can be waived for SU ELL graduates, or if your high school instruction is in English for all years. Unofficial (screenshot or PDF) reports will be accepted.
  • SAT and ACT scores are optional, but may improve your chances for a merit scholarship.
  • Two recommendation letters. It is strongly suggested to have one from your school counselor. The other can come from a teacher or professor.
  • Passport copy of your name and photo page.
  • Completed International Student Financial Aid Application. Please note that full scholarships are not available.

Tuition Fee

To alway see correct tuition fees
  • International

    54440 USD/year
    Tuition Fee
    Based on the tuition of 54440 USD per year during 48 months.
  • National

    54440 USD/year
    Tuition Fee
    Based on the tuition of 54440 USD per year during 48 months.

Living costs for Selinsgrove

1000 - 1500 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Luxury Brand Marketing
Susquehanna University


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