Placeholder image for Marketing (Retailing) (Hons)

Marketing (Retailing) (Hons), B.A.

  • Application Deadline
  • 36 months
    Duration
University rank #801 (WUR) Birmingham, United Kingdom
Looking for retail marketing courses in Birmingham? Our BA (Hons) Marketing (Retailing) degree allows you to take a year-long sandwich placement in industry. The Marketing (Retailing) (Hons) programme is offered at Birmingham City University.
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Overview

Businesses value marketing more than ever due to its ability to identify opportunities, shape customer experiences and drive profits. It is an ever evolving discipline, constantly responding to changes in technology, consumer behaviour.

To be successful in his exciting area not only requires a depth understanding of the core principles, but also relies on having the acumen and practical abilities to apply and adapt this knowledge in a wide variety of scenarios. This in-demand course has been designed to give you the practical and professional skills that employers seek through our practice based learning.

The Marketing (Retailing) (Hons) programme is offered at Birmingham City University.

Your programmes will provide you with specific business knowledge and skills, appropriate to graduate careers in marketing. Our specialist pathways will enable you to reflect on the dynamism and vibrancy of the business environment, enhancing your career prospects in the process.

Placements

By choosing this course, you’ll have the opportunity to undertake a one-year, paid work placement. We have links with many businesses across industries, locally and worldwide. This means you’ll get really valuable, direct experience on your paid placement.

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    Full-time
    • Full-time duration 36 months
    • Duration description

      Sandwich (4 Years)

    Part-time
    • Average part-time duration 60 months
  • Credits
    360 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses:

  • Finance for Managers 
  • Marketing Foundations 
  • Professional Development 
  • Consumer Psychology 
  • Introduction to Creative Concepts and Design 
  • Marketing Insights and Analytics 
  • Service Experience Design 
  • Brand Management 
  • Marketing Communications Planning 
  • Channel Management and Routes to Market 
  • Retail Operations 

English Language Requirements

  • Minimum required score:

    80

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test

General Requirements

  • BBC or 112 UCAS tariff points from A/AS Level with a minimum of 2 A Levels.
  • GCSE English Language and Maths at grade 4 or above. Must have been achieved at the point of enrolment. Equivalent qualifications will be considered.

Tuition Fee

  • International

    12800 GBP/year
    Tuition Fee
    Based on the original amount of 12800 GBP per year and a duration of 36 months.
  • EU/EEA

    9250 GBP/year
    Tuition Fee
    Based on the original amount of 9250 GBP per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Birmingham

  • 765 - 1140 GBP/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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