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Marketing, B.B.A.

  • Application Deadline
  • Unknown
Idaho Falls, ID, United States
The Marketing program at the Idaho State University is an integral part of Idaho State University, shares the role and mission of the university as established by the State Board of Education. Idaho State University’s business programs respond to current and emerging demands within the state and region and serve local and statewide constituencies.
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The Marketing program at the Idaho State University aims to offer high quality professional business educational programs. Excellent undergraduate teaching and learning is a top priority. In addition, quality graduate programs are a vital part of the educational mission. All areas of study appropriately emphasize the local, state, national, and international business environments. The College of Business delivers its educational programs on day and night schedules and at off-campus sites within the Idaho State University primary service area.

The research mission complements the instructional and public service missions. Research focuses on advancing understanding of theory and practice within the business disciplines, developing ways to teach business disciplines more effectively, and defining issues affecting ­economic ­development in the region and state.

The service mission of the College uses the expertise of its faculty and staff to enhance economic development. Public service ­programs focus on continuing education needs of business professionals and applied research and assistance needed by Idaho organizations.

Learning Goals

All business majors should have a solid foundation in each of the discipline areas (accounting, economics, finance, informatics, management, and marketing), as well as be capable of solving open-ended business problems and effectively communicating and working as part of a team. 

Specifically, the College of Business students should be able to:

  • Communicate effectively;
  • Use quantitative and analytical techniques to solve business problems;
  • Describe and propose solutions to ethical, global, and cultural issues that arise in business settings; and
  • Apply key concepts to make business decisions.

Detailed Programme Facts

  • Programme intensity Full-time
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:
  • Basic Marketing Management
  • Marketing Internship
  • Personal Selling and Sales Force Management
  •  Entrepreneurship Opportunity Feasibility and Planning
  • Small Business and Entrepreneurship Practicum
  • Services Marketing
  • Supply Chain Management
  • Marketing Research
  • Consumer Behavior

English Language Requirements

This programme may require students to demonstrate proficiency in English.

General Requirements

You may need the following:

  • Transcript(s)
  • English proficiency score
  • Copy of Passport
  • Proof of Financial Support

Tuition Fee

  • International

    12084 USD/semester
    Tuition Fee
    Based on the original amount of 12084 USD per semester and a duration of .
  • National

    12084 USD/semester
    Tuition Fee
    Based on the original amount of 12084 USD per semester and a duration of .
  • In-State

    3936 USD/semester
    Tuition Fee
    Based on the original amount of 3936 USD per semester and a duration of .
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Idaho Falls

  • 680 - 970 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.


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