Fashion Marketing with Management, B.A. | University of Southampton | Southampton, United Kingdom
36 months
Duration
20340 GBP/year
9250 GBP/year
Unknown
Tuition fee
Unknown
Apply date
Unknown
Start date

About

This Fashion Marketing with Management BA course at the University of Southampton is taught by academics with current professional experience. It will prepare you for a range of fashion business roles, including marketing, communications, buying, merchandising, PR, brand management and digital marketing. Graduates work for major brands, and earn places on competitive graduate training schemes.

Overview

Based on a vibrant arts campus at a leading research-based university, you’ll put your creative business skills into practice using our superb facilities. This innovative Fashion Marketing with Management BA course at the University of Southampton is taught by a team of experienced industry-based professionals and academics, and will prepare you for career success.

You'll gain a detailed understanding of the latest best practice in fashion marketing and management, with modules including: 

  • Digital Marketing 
  • Consumer Intelligence
  • Product Management
  • Retail Futures
  • Trend Forecasting
  • Strategic Fashion Issues
  • Fashion Styling and Creative Practice

As part of your degree you can: 

  • spend a year in employment between years 2 and 3
  • spend a year studying overseas at a partner university
  • visit leading fashion brands in the UK and overseas; recent brands include Fendi, Facebook, Hermès, Gucci and Valentino in locations including Paris, New York, and Italy
  • attend talks from influential external industry speakers and brands
  • visit museums and industry trade shows such as Pure London and SEEK in Berlin
  • take an exam to achieve a professional certificate in digital marketing as part of your studies
  • work to commercially relevant briefs 
  • contribute to our in-programme FEAST magazine
  • become a student ambassador representing the school and programme

Career Opportunities

You’ll graduate the fashion marketing degree with finely tuned strategic and creative thinking skills, as well as exceptional digital knowledge, giving you an advantage as you enter the job market. This course will prepare you for a range of fashion business roles, including:

  • marketing and digital marketing
  • communications
  • buying
  • styling
  • PR
  • digital commerce
  • merchandising
  • brand management
  • editorial production
  • retail management

Programme Structure

Courses include:
  • Consumer Intelligence 
  • Fashion Contexts 
  • Fashion Styling and Creative Practice
  • Business 
  • Research 
  • Creative Strategy 
  • Product Management 

Key information

Duration

  • Full-time
    • 36 months

Start dates & application deadlines

Credits

360 alternative credits

Delivered

On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

One of the following:

  • A-levels: BBB
  • International Baccalaureate Diploma: Pass, with 30 points overall with 15 points at Higher Level
  • BTEC: Distinction, Distinction, Merit in the BTEC National Extended Diploma Distinction, Distinction in the BTEC National Diploma plus B in an A level Distinction in the BTEC National Extended Certificate plus BB in two A levels

Tuition Fee

To alway see correct tuition fees
  • International

    20340 GBP/year
    Tuition Fee
    Based on the tuition of 20340 GBP per year during 36 months.
  • National

    9250 GBP/year
    Tuition Fee
    Based on the tuition of 9250 GBP per year during 36 months.

Living costs for Southampton

697 - 1093 GBP /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Fashion Marketing with Management
-
University of Southampton
Fashion Marketing with Management
-
University of Southampton

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