
Overview
This Marketing and Business Management (Hons) programme at Keele University may explore topics, such as: markets and consumers, their behaviours and how to understand and communicate with them and gain an appreciation of contemporary issues facing marketers and managers, such as ethics and sustainability. You may also examine contemporary digital marketing, where skill requirements evolve rapidly and employer demand is high. The variety of optional modules available on this course will also enable you to further develop your skills and insights.
Jobs that a graduate of this course could go on to do:
- Management Consultant
- Chartered Management Accountant
- IT Consultant
- Sales Executive
- Logistics Manager
- Banker
- Investment Analyst
- Operational Researcher
- Market Researcher
- Marketing Executive
- Media Buyer
- Media Planner
- Advertising Account Executive
- Public Relations Officer
Get more details
Visit official programme websiteProgramme Structure
Courses include:
- Organisational Behaviour
- Consumer Behaviour
- Marketing Research
- Digital and Marketing Communications
- Professional development
Check out the full curriculum
Visit official programme websiteKey information
Duration
- Full-time
- 36 months
Start dates & application deadlines
- Starting
- Apply before
-
Language
Credits
Delivered
Disciplines
Business Administration Digital Marketing View 329 other Bachelors in Digital Marketing in United KingdomExplore more key information
Visit official programme websiteAcademic requirements
We are not aware of any academic requirements for this programme.
English requirements
Other requirements
General requirements
A Level Requirements
- BBC
GCSE Requirements
- Maths at C (or 4)
- English at C (or 4)
BTEC
- DMM
International Baccalaureat
- 29 points
Access to HE Diploma Requirements
- Obtain Access to Higher Education Diploma with 112 UCAS Tariff points including a minimum of 15 Level 3 credits at Distinction.
Make sure you meet all requirements
Visit official programme websiteTuition Fee
-
International
18900 GBP/yearTuition FeeBased on the tuition of 18900 GBP per year during 36 months. -
National
9250 GBP/yearTuition FeeBased on the tuition of 9250 GBP per year during 36 months.
Living costs for Keele
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
The following scholarships may be targeted at specific countries, subjects and talent areas. In some cases you may be required to make an independent application, for others the scholarship will be awarded automatically.
- KEELE INTERNATIONAL EXCELLENCE SCHOLARSHIP (UG)
£2,500 per year for students exceeding published entry requirements.
- DEVELOPING COUNTRIES SCHOLARSHIP (UG)
£1,000 per year for students who are nationals of the least developed, low and lower middle income countries (as defined by the World Bank).
- US FEDERAL STUDENT LOANS
Keele University is certified to award Federal Stafford and PLUS loans. Federal Direct Loans are provided by the US government.
- ARTICLE 26 ASYLUM SEEKER BURSARY
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.