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Marketing Management (B.Sc.), B.B.A.

  • Application Deadline
  • 48 months
    Duration

Overview

The BSBA degree in Marketing prepares students to work in nearly any type of company, organization and/or industry because marketing is such an important aspect of success for any organization.

Students pursuing the Marketing major in the Williamson College of Business Administration can select one of three tracks for a concentrated area of study in the field including Marketing for Business and Industries, Consumer Retail and Marketing Management.

The Williamson College of Business Administration Marketing majors are designed to prepare students for a careers in areas related to product development, distribution, pricing and promotion of goods and services for profit and nonprofit business.

Both global and domestic corporations’ manufacturing, distributing, buying, and selling significantly shape the standard of living and global economy. The Marking program provides courses in team building, communication, decision making sales, advertising, retail, business to business marketing, and consumer behavior.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

  • Principles of International Business
  • Business Finance
  • Business Professionalism
  • Marketing Concepts & Practice
  • Consumer Behavior
  • Marketing Research

English Language Requirements

  • Minimum required score:

    5.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test
  • Minimum required score:

    61

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®
  • Minimum required score:

    500

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks. Read more about TOEFL®PBT.

    Schedule TOEFL®

General Requirements

To fulfill admission requirements, a current high school student applicant must submit the following:
  • A completed undergraduate application prior to the semester's deadline date
  • $45 non-refundable application fee
  • An official high school transcript
  • Proof of taking the American College Test (ACT) or Scholastic Aptitude Test (SAT)
  • For Ohio residents - Indication of passing all sections of the Ohio Graduation Test (OGT)

Tuition Fee

  • National

    14087 USD/year
    Tuition Fee
    Based on the original amount of 14087 USD per year and a duration of 48 months.
  • In-State

    8087 USD/year
    Tuition Fee
    Based on the original amount of 8087 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Based on:Per Academic Year :In-State :$8,087.28 ; Out-of-State :$14,087.28

Living costs for Youngstown

  • 787 - 1300 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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