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Marketing, B.B.A.

  • Anytime
    Application Deadline
  • 48 months
    Duration
New York City, NY, United States
The Bachelor of Business Administration (BBA) in Marketing at LIM College prepares students for careers in highly competitive organizations, markets, and fashion-driven industries. Offering a particular emphasis on the fashion industry, this program is brand-focused, fast-paced, and internationally-oriented.
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Overview

Through courses in Advertising, Brand Management, Public Relations, Direct Marketing and more, you learn the process to understand consumers, identify their desires and develop solutions to meet their demands. You will graduate with a Marketing degree fit for success in highly competitive, fashion-driven industries.

Learning outcomes

In LIM College’s Marketing program, you learn first-hand how to understand consumers and meet their demands. This brand-focused and internationally-oriented program provides you with knowledge and skills to be successful in the most global and dynamic industry—the fashion industry.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses included:

  • E-Commerce
  • The Power of the Brand
  • Consumer Behaviour
  • Integrated Marketing Communications
  • Applied Marketing Research
  • Introduction to Visual Merchandising
  • Marketing Senior Capstone

English Language Requirements

  • Minimum required score:

    80

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test
  • Minimum required score:

    550

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.

General Requirements

  • All applicants must submit the following materials:
  • The essay
  • Online or paper application with $40 non-refundable application fee
  • Two letters of recommendation from academic or work-related references
  • Official transcripts from all schools you attended or are currently attending (high school and college or universities) with proof of graduation or GED certificate; regardless of whether you expect or desire to receive credit for previous work

Tuition Fee

  • International

    27936 USD/year
    Tuition Fee
    Based on the original amount of 13968 USD per semester and a duration of 48 months.
  • National

    27936 USD/year
    Tuition Fee
    Based on the original amount of 13968 USD per semester and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for New York City

  • 1819 - 3970 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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