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Communication (Advertising), Bachelor

  • Application Deadline
  • 36 months
University rank #710 (BCR) Bathurst, Australia| Online
The Bachelor of Communication (Advertising) from Charles Sturt University is highly regarded in the industry for its focus on real-world campaigns and deep agency expertise. It will equip you with skills in strategic planning, research and client management, as well as the creative, media and channel communication skills required to be a sought-after graduate.
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You'll gain extensive hands-on experience working in our on-campus student advertising agency, Kajulu Communications, collaborating on projects for real, paying clients.

Course highlights

Studying advertising with Charles Sturt University will give you direct access to the latest industry tools, an award-winning on-campus agency, and the support of award-winning lecturers.

  • Gain extensive practical experience

    You'll work with real clients in Kajulu, Charles Sturt University's award-winning student advertising agency. Kajulu teams have won 12 out of 16 International Advertising Association's Big Idea titles since the inception of the competition in 2003, and have been finalists for the last eight years.

  • Access the latest in theoretical and practical learning

    The course is led by highly experienced academics who offer expertise in multiplatform communication and the variety of digital media options available to advertisers today.

  • Get hands-on with our wide range of equipment and technology

    Our facilities include Charles Sturt University's student marketing communications agency, a community radio station, a multifunction television studio, multimedia production facilities and fully equipped computer labs.

  • Receive accreditation respected by the industry

    With the Bachelor of Communication (Advertising), you'll stand out from the crowd, as this course is one of only a few Australian degrees with accreditation from the International Advertising Association.

  • Intern locally, nationally or go global – it's your choice

    Standard internships in agencies are offered for four weeks; however, longer internships in international environments may also be offered. Get in touch with our team to discuss your options and see how far a degree in advertising can take you.

Career opportunities

Your creative problem-solving skills, coupled with the latest business knowledge, will set you on your way to a broad range of career opportunities in the expanding advertising industry.

  • Drive digital campaigns

    Be at the forefront of digital innovation in advertising, working at a digital or interactive agency or within a social media department. Explore opportunities in planning, creating and managing advertising content in multi-platform environments.

  • Move into media and publishing

    You'll be in high demand across media and publishing industries as a media strategist, planner or buyer, from television and radio stations to newspapers, magazines and online publishers and experiential agencies.

  • Work across advertising or marketing communication

    Be primed to take up an advertising or marketing communication role across any one of a range of organisations, including advertising agencies, marketing companies, national advertiser clients, advertising departments and marketing divisions in corporations or organisations, and direct response, sales promotion, experiential or activation roles or other consultancies.

Detailed Programme Facts

  • Programme intensity

    You can choose to do this programme part-time or full-time.

    • Full-time duration 36 months
  • Credits
    192 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus, Online

Programme Structure

Courses included:

  • Presentation for Communicators
  • Digital Media
  • Communication Research Strategies
  • Indigenous Australian Cultures, Histories and Contemporary Realities
  • Ethics and Law for Communication and Creative Industries
  • Communication Work Placement
  • Emergent Professional
  • Communication and Creative Industries Project 

English Language Requirements

You need the following IELTS score:

  • Minimum required score:


    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test

General Requirements

CRICOS CODE: 0101020 (Bathurst)

  • Successful completion of two university level subjects (AQF level Associate Degree or higher) demonstrating a reasonable prospect of success through the Grade Point Average (GPA) gained in these studies.


  • Successful completion of a Tertiary Preparation Course from an Australian University or an accredited provider demonstrating a reasonable prospect of success through the Grade Point Average (GPA) gained in these studies.


  • A completed AQF Certificate III or higher level qualification or 50% completion of an AQF Diploma level qualification.


  • Work experience, within the same industry as the course profile, of no less than two years, and a formal interview or portfolio submission (see other admissions options below).


  • ATAR-based admission

Tuition Fee

  • International

    23600 AUD/year
    Tuition Fee
    Based on the original amount of 23600 AUD per year and a duration of 36 months.
  • National

    6656 AUD/year
    Tuition Fee
    Based on the original amount of 6656 AUD per year and a duration of 36 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Bathurst

  • 1260 - 2250 AUD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.


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