B.Sc. On Campus Online

Communication - Advertising Option

Appalachian State University

48 months
19048 USD/year
19048 USD/year
4242 USD/year
Tuition fee
Apply date
Start date


Are you passionate about creating ethical, responsible advertising messages? The Communication - Advertising Option at Appalachian State University will prepare you for careers in advertising agencies, small businesses, the media and internal communication departments of for-profit and not-for-profit organizations.


You will learn from expert faculty with professional experience and can choose either a business or creative emphasis for your courses.

Upon completion of the Communication - Advertising Option at Appalachian State University, you will be career-ready with practical knowledge. The program is designed to assure you acquire the following skills:

  • The knowledge required for critical and strategic thinking in the practice of advertising communications.
  • The comprehension necessary to evaluate and practice advertising communications.
  • The ability to integrate problem-solving skills that allow you to create advertising solutions.
  • The understanding of advertising’s role in a globally integrated society.

The Department of Communication’s advertising major provides practical experience and networking as part of the learning process. Opportunities include annual participation in the American Advertising Federation national student competition, offering the chance to create and compete with your own advertising campaign for national brands, field trips to connect with industry leaders, and a China study abroad.

Global Learning

Appalachian is committed to introducing students to different cultures and teaching them how to live and interact in a global society.

The Department of Communication has study abroad opportunities in Poland, China and Mexico.

Programme Structure

Courses include:

  • Foundations of Advertising
  • Persuasion
  • Internet Communication
  • Communication Law
  • Communication Research Methods
  • International Advertising
  • Professional Ethics in Advertising or
  • Advertising Campaigns

Key information


  • Full-time
    • 48 months

Start dates & application deadlines


120 alternative credits


On Campus, Online

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • A complete online application
  • A non-refundable application fee of $65 (USD)
  • Official high school/secondary school transcript
  • Official test scores (TOEFL, IELTS, Duolingo, SAT or ACT)
  • Official college transcripts
  • Additional information if requested, upon submission of your application, by the Office of Admissions (This may include submitting a Criminal Background Check and Conduct Review as required by the UNC System.)

Tuition Fee

To alway see correct tuition fees
  • International

    19048 USD/year
    Tuition Fee
    Based on the tuition of 9524 USD per semester during 48 months.
  • National

    19048 USD/year
    Tuition Fee
    Based on the tuition of 9524 USD per semester during 48 months.
  • In-State

    4242 USD/year
    Tuition Fee
    Based on the tuition of 2121 USD per semester during 48 months.

Living costs for Boone

900 - 1400 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Due for update

Updated over a year ago

Check the official programme website for potential updates.

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Communication - Advertising Option
Appalachian State University


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