Overview
We designed the Marketing major at Fordham University for creative thinkers with broad interests—key characteristics for success in the field. You’ll study the how and the why of consumer buying habits through economics, psychology, sociology, anthropology, statistics, and mathematics. You’ll study distribution, pricing, and preparation of goods and services. And you’ll develop the communications tools you need to reach people.
Our program is loaded with opportunities to apply the concepts you learn. The leadership program brings marketing executives to Fordham to work with you on everything from case studies to job fairs. You can travel to Kenya in our Fair Trade course to meet artisans and manufacturers whose products you’ll market and sell in the U.S.
Careers
You’ll graduate with a marketing degree well prepared for a range of careers in:
- Advertising
- Brand and product management
- Direct and interactive marketing
- Market research
- Marketing careers in service industries
- Public relations
- Retailing
- Sales and sales management
Programme Structure
Courses include:
- Consumer Behavior
- Integrated Marketing Communications
- Retailing
- Global Marketing
- Marketing in Pacific Rim
- Marketing Administration
- Entertainment Marketing
- Data-Driven Marketing
- Sports Marketing
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
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- Starting
- Apply before
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Students who need to apply for a visa can't be guaranteed sufficient time for the visa process for applications completed after November 15.
Language
Pass IELTS with Swoosh English! Sign up for a free writing masterclass or claim your exclusive 25% Studyportals discount and accelerate your preparation by taking a course designed by experts to get you the results you need.
Credits
Delivered
Disciplines
Marketing View 1089 other Bachelors in Marketing in United StatesWhat students do after studying
Academic requirements
We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.
English requirements
Pass IELTS with Swoosh English! Sign up for a free writing masterclass or claim your exclusive 25% Studyportals discount and accelerate your preparation by taking a course designed by experts to get you the results you need.
Student insurance
Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:
- Additional medical costs (i.e. dental)
- Repatriation, if something happens to you or your family
- Liability
- Home contents and baggage
- Accidents
- Legal aid
We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.
Get your student insurance nowStarting from €0.53/day, free cancellation any time.
Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Fordham University and/or in United States, please visit Student Insurance Portal.
Other requirements
General requirements
- Common Application, including the essay and optional short answer response in the writing section, and the $70 application fee.
- Letter of Recommendation
- Transcripts
- English Language Proficiency Test Results
- Fordham University Statement of Funding or CSS Profile
Tuition Fee
-
International
62990 USD/yearTuition FeeBased on the tuition of 62990 USD per year during 48 months. -
National
62990 USD/yearTuition FeeBased on the tuition of 62990 USD per year during 48 months. -
In-State
62990 USD/yearTuition FeeBased on the tuition of 62990 USD per year during 48 months.
Living costs for Manhattan
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.
Scholarships Information
Below you will find Bachelor's scholarship opportunities for Marketing.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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