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Marketing, Collateral Option, B.Sc.

  • Application Deadline
  • 48 months
    Duration
University rank #201 (ARWU) , TN,
Marketing in an organization has responsibility for identifying who customers are, what they need and want, and how best to meet those needs/wants by creating and delivering superior value to them. 

About

Marketing professionals use strategy tools to target customers, create value propositions and positioning for each target, and deliver and communicate value to these customers through product design, pricing, advertising, personal selling, promotion, and distribution.

Marketing education enables one to pursue varied career opportunities critical to organizations. Typically, a career in marketing begins in either consumer or industrial sales or retailing, which eventually may lead to management positions in any of several areas. For example, marketing professionals may hold positions in advertising, brand management, sales management, promotion management, marketing research, distribution, and other related areas.

Students interested in a marketing career will have a broad-based business education, which includes financial management, supply chain management, operations, human resources, business strategy, economics, and statistics. In addition to a broad array of courses in arts and sciences, marketing students will obtain a strong grounding in the social sciences to better understand the forces that shape consumer preferences.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • English Composition I
  • Honors: English Composition
  • Intermediate French I
  • Intermediate French II
  • Honors: Intermediate French I
  • Honors: Intermediate French II
  • Finite Mathematics
  • Calculus I
  • Honors: Calculus I
  • Human Origins
  • Honors: Human Origins
  • Public Speaking
  • Business and Professional Communication
  • Foundations of Accounting
  • Introduction to Business Management
  • Consumer Behavior
  • Marketing Analytics

English Language Requirements

You only need to take one of these language tests:

  • Minimum required score:

    70

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®
  • Minimum required score:

    523

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks. Read more about TOEFL®PBT.

    Schedule TOEFL®
  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Schedule IELTS

Academic Requirements

Admission Process:

  • Step 1: Complete and submit an application.
  • Step 2: Submit the non-refundable application fee.
  • Step 3: Have official copies of academic transcripts evaluated.
  • Step 4: Demonstrate English proficiency.
  • Step 5: Submit financial documentation (F-1 or J-1 visa status).
  • Step 6: Submit a copy of the photo page of your international passport.
  • Step 7: Follow these deadlines for submitting your application documents.
  • Step 8: Apply for an appropriate US visa.
Admission Requirements
  • Completion of core academic subjects
  • Core GPA
  • Standardized test scores
  • Other relevant factors
  • Certain college requirement

Tuition Fee

  • International

    31390 USD/year
    Tuition Fee
    Based on the original amount of 15695 USD per semester and a duration of 48 months.
  • National

    31390 USD/year
    Tuition Fee
    Based on the original amount of 15695 USD per semester and a duration of 48 months.
  • In-State

    12970 USD/year
    Tuition Fee
    Based on the original amount of 6485 USD per semester and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Knoxville

  • 885 - 1460 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

The Global Study Awards: get funded with up to £10,000 to study abroad

Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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