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Advertising, Public Relations and Media Design: Strategic Advertising, B.A.

  • Application Deadline
  • 48 months
    Duration
University rank #38 (ARWU) Boulder, CO, United States
The Department of Advertising, Public Relations and Media Design (APRD) strives to produce strategic communication leaders who have mastered a design­thinking process grounded in analytical and creative thought. 
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Overview

Every aspect of CMCI’s program in Advertising, Public Relations and Media Design is rooted in creative problem-solving, be it finding consumer insights and developing strategy, generating ideas and producing ads for various platforms, or designing social media campaigns.

Advertising students will choose from two specialities: Those interested in strategy will conduct research and analyze data, identify target audiences and ways to engage them, and develop media plans to reach them. Those interested in creating the advertising itself will learn how to come up with ideas and execute them using the latest technology.

CMCI’s public relations program will prepare students for one of the nation’s fastest-growing career fields. PR graduates will work closely with news organizations, build relationships with media and other key publics, create content for traditional and new media platforms including social media, and learn how to manage PR campaigns.

With CMCI’s outstanding training in media design, students will learn to design and produce content on various screens and platforms including the Web, videogames

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    30 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

You will learn to work closely with news organizations, build relationships with media and other stakeholders, create content for traditional and emerging media platforms—including social media—and manage public relations campaigns.

English Language Requirements

This programme may require students to demonstrate proficiency in English.

General Requirements

General required materials:

  • Application
  • $50 application fee ($70 for international students)
  • Essays

Additional Required materials for freshmen & international freshmen:

  • Letter of recommendation
  • High school transcript or equivalency
  • SAT or ACT score

Tuition Fee

  • International

    59312 USD/year
    Tuition Fee
    Based on the original amount of 59312 USD per year and a duration of 48 months.
  • National

    53504 USD/year
    Tuition Fee
    Based on the original amount of 53504 USD per year and a duration of 48 months.
  • In-State

    28750 USD/year
    Tuition Fee
    Based on the original amount of 28750 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Boulder

  • 950 - 1350 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

  • Students seeking financial aid are required to apply every year using the Free Application for Federal Student Aid (FAFSA).
Undergraduate Student Loans:
  • Subsidized loans are need-based and do not have interest accruing while you are in school or in deferment.
  • Unsubsidized loans may or may not be based on financial need and interest accrues while you are in school or in deferment.
  • Perkins Loan Program – $5.500/year
Graduate Student Loans:
  • Graduate/Professional Students have an annual loan limit of $20,500 and a lifetime loan limit of $138,500.
  • Perkins Loan Program - $8.000

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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